OverviewHeimatTBWA needs you as Director Digital Brand Experience & AI Lead (m/w/d) – Location DüsseldorfResponsibilitiesLead and set the standards for our digital product and its futureInterface with account management, strategy, and creatives; represent the agency on digital topicsCollaborative work with client teams to improve relevant projects and see growth potentialsPassion for New Business; creative presentations and owning the stage in pitchesExtend/Cooperate with platform partners and external networks (AI vendors, Omnicom)Lead an interdisciplinary AI team, set agenda, prioritize, steer collaborationDevelop and conduct trainings, workshops, and internal learning formatsCreate core AI presentations, portfolio sales including pricingAnchor AI topics as a cross-functional interface in Account, Creative, and StrategyStrategic consulting on AI topics (use cases, implementation)AI trainings/workshops with clients; establish interfaces to global AI teams and networksCompetenciesDeep understanding of digital channels, social media, websites, CRM systems + marketing integrationInnovative mindset and hands-on expert for digital strategies and campaignsStrategic thinking with technical understanding; project planning/proposal creation including pricingDevelopment of digital concepts and their execution; basic performance marketing knowledgeLeadership across departments/sites; change management with empathyNetworking, interdisciplinary teamwork; curiosity about technological innovationsSubstantial AI understanding in marketing/creative processes; strategic development/implementation of AI solutionsExperience in trainings/workshops/advanced education; strong interface workStrong presentation and moderating skillsValuesPragmaticCuriousCollaborativeCustomer-orientedInnovativeWe work in a hybrid model, working in the agency from Monday to Wednesday in Düsseldorf.We look forward to your application, including your salary expectation and availability, and to possibly welcoming you aboard our team soon! #J-18808-Ljbffr