Go-to-Market Strategic Marketing Intern
The strategic marketing intern will play a pivotal role in supporting customer-centric initiatives within our Go-to-Market unit. The primary goal is to identify and capitalize on new market trends, opportunities, and challenges.
* Conduct a thorough analysis of market trends, incorporating benchmarking and competitor research to develop informed strategies.
* Assess specific target segments, integrating market figures, client needs, and expectations to drive business growth.
* Collaborate closely with sales and distribution teams to design cohesive Go-to-Market strategies that align with company objectives.
* Support customer lifecycle management by providing actionable insights for competitive scheduling and fostering collaboration with internal departments.
* Collect and analyze customer feedback to pinpoint areas for improving satisfaction across diverse customer journeys.
* Contribute to the development of customer engagement strategies and lifecycle management on key identified customer paths.
* A Master's degree in Marketing, Strategy, Economics, or a related field.
* Proficiency in French and English (C1 level) and strong communication skills.
* Advanced proficiency in MS Office tools (Excel, Word, PowerPoint).
* Excellent quantitative and analytical skills, combined with self-motivation and initiative.
* A wide range of challenging projects and career paths that foster growth and development.
* Prioritized personal development and tailored training programs.
* A culture of diversity and inclusion that promotes equal opportunities for all employees.