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Paid social media manager (m/f/d)

München
Westwing Group SE
Social Media Manager
Inserat online seit: 24 Februar
Beschreibung

JOIN OUR TEAM

As a Paid Social Media Manager, you will take ownership of the day-to-day performance and execution of our paid social campaigns while contributing to strategic planning and cross-channel growth. You will independently manage campaigns, drive optimisations based on data, and act as a key interface between creative, analytics, and other stakeholders. You will ensure campaigns are structured for performance, scaled efficiently, and aligned with broader business objectives. This position is permanent and based in Munich.


WHAT YOU'LL DO

* Plan, launch, and manage paid social campaigns across Meta, Pinterest, and other relevant platforms, ensuring best-practice account structures, audience strategies, and budget allocation for full-funnel performance, but with a strong focus on conversion
* Monitor KPIs, conduct in-depth performance analyses, and implement ongoing optimisations across creatives, audiences, bidding, and placements to meet acquisition and revenue targets
* Translate high-level channel strategy into actionable testing plans (A/B tests on creatives, formats, targeting, and campaign structures) and scale proven learnings across markets
* Brief, review, and refine ad creatives together with internal teams and agency partners, ensuring a strong balance between brand guidelines and performance requirements
* Work closely with Analytics and Tech teams to brief and maintain accurate tracking (e.g., pixel/CAPI setups), validate data quality, and apply insights to optimisation decisions
* Prepare regular reports with actionable insights for stakeholders, highlighting key drivers, risks, and opportunities, and supporting senior team members with strategic recommendations
* Proactively identify new ad formats, targeting capabilities, and AI-driven automation features, and integrate them into campaign planning to unlock incremental growth


YOU COME WITH

* 3+ years of hands-on experience managing performance-focused paid social campaigns on Meta, Pinterest, TikTok (additional platforms are a plus), ideally in an eCommerce or agency environment
* Strong operational expertise in campaign setup, budget management, and optimisation; experience with tools like Smartly and dynamic creative setups is a plus
* Solid analytical skills with a deep understanding of core KPIs (e.g., ROAS, CTR, CPC) and the ability to turn data into clear optimisation actions
* A performance-driven mindset with a strong eye for high-impact creatives and the ability to translate insights into effective briefs
* Proven ability to collaborate cross-functionally with creative, analytics, and key stakeholders, paired with strong communication and stakeholder management skills
* Well-organised, proactive, and comfortable managing multiple campaigns and deadlines in a fast-paced environment
* Fluency in English


WHY WESTWING

If you are looking for a place where ambition meets creativity, where ideas turn into impact fast, and where people are trusted to grow - you have found it.

At Westwing, we’re building the Superbrand in Design with a team that’s shaping the future of beautiful home & living.

Here is what you can look forward to:

* A high-performance culture built on trust, feedback and collaboration

* An inspiring, international environment that empowers you to think big, take ownership, and grow beyond your comfort zone

* A flexible hybrid setup with ideally 3 office days per week - because strong connections and quick collaboration make great ideas happen

* Work-from-anywhere opportunities for up to 4 weeks per year - as fresh perspectives spark bold ideas

* 30 days of paid holiday to rest, recharge, and come back ready to create

* A beautiful, centrally located, dog-friendly office with inspiring spaces, a sunny terrace, and good food - designed for moments that energise and connect

* Exclusive discounts - 40% off Westwing Collection, 20% off third-party brands (each on non-reduced items), 10% Family & Friends discount, plus special-occasion vouchers

* Wellbeing support through mental health resources, sports memberships, and preventive care

* Sustainable mobility options with discounted public transport and JobRad - moving with purpose and care for the planet

* Support for working parents, including our on-site Westwing Wichtel daycare and a partnership with multilingual provider Elly & Stoffl

* One annual Social Impact Day to give back to a cause you care about - because being human is our true superpower

* Team rituals that celebrate results and togetherness - from Movie Nights and Oktoberfest to Summer & Winter Parties


ABOUT US

Westwing, Europe’s #1 in Beautiful Living e-commerce, is present in 20+ European countries and achieved a GMV (Gross Merchandise Volume) of EUR 507 million in 2025. As Europe’s premium one-stop destination for Design Lovers, it offers a unique brand experience with a carefully curated assortment of the Westwing Collection and 3rd party design brands. The integrated platform combines Shop, Daily Specials, Stores, the B2B Service (Westwing Business) and the Westwing Design Service. Westwing’s team works together on its shared purpose to “Excite people to create homes that unlock the full beauty of life”. Founded in 2011, Westwing is headquartered in Munich and went public on the Frankfurt Stock Exchange in October 2018.

Our team is a diverse group of professionals aiming for high performance, working together at a fast pace in an inspiring, international and informal environment that enables you to grow your career while working with a brand and products our customers love. We’re made up of passionate people who are creative enough to disrupt the status quo, brave enough to fail and smart enough to win. So come, be part of the “wow, you work at Westwing?” crowd.

Diversity is deeply rooted in our culture. Our mission doesn’t stop to inspire only your design choices, it continues to embrace an inclusive lifestyle filled with respect to everyone’s uniqueness, cultural differences and equal opportunity.


Department

Marketing

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