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Company Description
Our AUTO1 Group international marketing team combines data-driven performance marketing with innovative technical solutions to enhance a continuous improvement of customer experience.
As a Conversion Optimisation Manager, you will act as a strategic bridge between marketing, product, analytics, and UX/UI teams. Your mission: to optimize Autohero customer experience with a focus on the mobile app user journey, ensuring every touchpoint - from acquisition to onboarding, engagement, and conversion - is seamless and impactful.
Your new Role
* Drive optimization and growth ideas based on data to provide the best customer experience throughout the conversion path with one of the focus being the Autohero mobile app’s user journey.
* Define new features and functionality in A/B tests in close collaboration with Customer Journey Analysts, Product Managers and the Design Team.
* Collaborate closely with stakeholders to develop and optimize the user journey of the designated area with the help of Google Analytics and other internal tracking tools.
* Take responsibility for projects from ideation to launch guaranteeing an optimal user experience in collaboration with a group of cross-functional experts.
Your Skills
* CRO Technical & Analytical Expertise: You’ve got hands-on experience in conversion rate optimization, within e-commerce including mobile applications. Proficiency with digital analytics tools (GA4, GTM, Firebase)
* Data-Driven and Analytical: Numbers are your second language. You can sift through complex data, spot opportunities, and turn insights into strategies that boost performance. You’re confident with A/B and multivariate testing and know how to build an effective experimentation roadmap.
* Strategic Thinker: You focus on impact and ROI, balancing quick wins with longer-term improvements. You’re not just testing for the sake of it; you’re always tying your work back to the bigger picture. Ability to translate complex data into clear, actionable strategies. Strong project management and stakeholder engagement skills.
* Detail-Oriented and Organized: You’re meticulous, whether it’s setting up an experiment, QAing a test, or documenting results. You’ve also got a knack for juggling multiple projects and keeping them all on track.
* Collaborative Communicator: You thrive in a team setting, working seamlessly with product, design, development, and marketing teams. You’re great at breaking down complex ideas and getting buy-in from different stakeholders.
* Language Skills: Fluent in English. Additional European languages (German, French, Spanish, Italian) are a strong plus.
Our Offer
* Once a unicorn, now a listed public company, be part of our success story!
* We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
* More than 90 different nationalities make up for a truly international and diverse working environment
* We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
* Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation
* Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!