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Director of sales and marketing

Frankfurt am Main
Corecruitment
Marketing
Inserat online seit: 7 Januar
Beschreibung

Salary: €100.000 - €110.000 + bonus + car

Start ; ASAP

Languages: German and English

The role:

* Strategic commercial leadership role overseeing Sales & Marketing for two interconnected premium-brand airport hotels, responsible for topline performance across all segments and channels.
* Leads the overall commercial strategy, ensuring the properties are competitively positioned, revenue goals are achieved, and brand visibility is maximized in key source markets.

Key responsibilities

* Lead the Sales & Marketing department for both hotels, managing reactive and proactive sales, reservations, and marketing & communications (approx. 25 direct reports).
* Motivate and guide the team in day-to-day operations, taking full responsibility for achieving sales targets, revenue objectives and market share goals across both properties.
* Develop and implement sales goals and commercial strategies aligned with the overall business strategy and positioning of the dual-brand airport hotels.
* Evaluate and optimise distribution channels, build strong client relationships, and proactively position and market the hotels to corporate, MICE, leisure and airline-related business.
* Manage the marketing budget, overseeing the development of campaigns, promotions and collateral that drive revenue and support property goals across rooms, meetings and F&B.
* Collaborate with regional marketing and communications teams to implement regional and international promotions and ensure consistent brand messaging across all channels.
* Develop and implement product and service strategies that meet or exceed brand and guest expectations while delivering strong profitability for ownership.
* Partner closely with Revenue Management to optimise pricing, inventory, segment mix and forecasting, ensuring a data-driven approach to demand generation.
* Represent the hotels externally at key client meetings, trade fairs, sales missions and industry events, acting as a visible ambassador for the properties.
* Take on additional responsibilities such as Manager-on-Duty shifts as part of the hotel leadership team.
* Report directly to the General Manager and serve as a member of the Executive Committee, contributing to overall hotel strategy and owner communication.

Profile & requirements

* Degree in Hotel Management, Business Administration, Marketing or a related field.
* Several years of experience in a comparable Sales & Marketing leadership role within corporate hospitality, ideally with exposure to the Frankfurt or similar airport/conference markets.
* Proven leadership and team management skills, with experience guiding multi-disciplinary commercial teams.
* Strong proficiency in MS Office and confident working with CRM, PMS and revenue/BI tools.
* Goal- and results-oriented mindset, excellent relationship management skills and strong organisational talent.
* Coaching-oriented leader who knows how to support, challenge and develop individuals within a motivated team.
* Fluent in German and English (spoken and written); additional languages are an advantage.
* Communicative personality with positive energy, strong professional presence and a passion for sales, marketing and hospitality

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