Since the company was founded in 1958, our goal has been to enhance the lives and lifestyles of our customers through intelligent product features, intuitive functionality and exceptional performance. Today, millions of households around the world enjoy our products, whether TVs, audio, PC products or home appliances. In many areas of electronics, we are now among the world market leaders. This is not least due to the long-standing trust of our passionate and demanding customers. We are breaking new ground, bringing forth innovations and already today enable the technology of the future. Stay one step ahead and embrace our motto: "Life's Good!"
For our ES Sales – Product Marketing Team, we are looking for a:
Product Marketing Manager (m/f/d)
* Development of marketing concepts and plans for current and future products and their operational implementation in marketing measures
* Design, adaptation, and production of marketing materials (e.g., catalogs, price lists, flyers, brochures, presentations) in collaboration with EU Marketing, sales managers, and external agencies
* Planning and implementation of all PR activities in cooperation with our PR agency
* Management of social media channels, regular content creation or adaptation of pre-made content
* Maintenance of the Air Solution section on the LG websites and the LG partner portal
* Planning and implementation of trade fairs, customer events, and online events
* Budget planning, management, and control, including reviewing and booking marketing invoices
* Regular recording of marketing key figures and reporting
* Communication with various internal departments in Germany, the EU, and Korea
* Successfully completed degree in business administration with a focus on marketing/communication or a related field. Career changers with proven practical experience in marketing are also welcome to apply.
* Minimum 3 years' relevant working experience
* Affinity for marketing technical products (air conditioning systems, heat pumps) and dealing with professional users (B2B marketing)
* Good knowledge of common MS Office applications as well as knowledge of Photoshop and InDesign
* Good knowledge of common social media channels and website maintenance
* Structured and independent way of working with a high sense of responsibility
* Customer-oriented thinking
* Excellent communication skills
* Fluent in German and English (knowledge of other European languages is valued)
* Modern and international working environment
* Intensive induction as well as opportunities and support for personal development
* Flexible working hours
* Company fitness (EGYM Wellpass)
* Monthly meal/food allowances (Pluxee)
* Employee discounts for LG products
* Corporate benefits and other platforms for employee offers
* Employee parking
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