AUTO1 Group is Europe’s leading digital automotive platform, driving innovation and excellence in car retailing. Join us as a Senior Brand Marketing Manager (f/m/x)and take the wheel in redefining automotive retail across Europe. At AUTO1 Group, we are transforming the car buying and selling experience, and we’re looking for a visionary leader to drive our brand to new heights. Strategic Project Ownership: Lead and independently manage multiple complex brand activation and implementation projects across digital and physical touchpoints, setting high standards for execution, creativity, and measurable impact
~Champion the end-to-end rollout of brand guidelines, campaigns, and assets—ensuring consistency and excellence at every consumer interaction, from retail locations to online platforms
~ Local Market Leadership: Act as the key interface between central strategy and local teams, adapting global brand ideas to make them relevant, resonant, and effective in priority markets.
~ Cross-Functional Collaboration: Work seamlessly with teams across strategy, content, media, customer journey, and product to drive fully integrated, high-performance brand experiences
~ Track, analyze, and share project outcomes, championing best practices and continuous improvement to keep AUTO1 Group at the forefront of brand marketing in automotive retail
6–7+ years’ experience in brand, marketing, or trade marketing for high-volume consumer or retail companies, with a proven record of owning complex, multi-market projects
~ Strong organizational skills, stakeholder management, and the ability to deliver projects in a fast-paced, dynamic environment with high autonomy
~ Fluent in English and Spanish; additional Portuguese, German or other major EU language a plus
~ You are data-driven, proactive, and resilient, with a strong attention to detail and a passion for building customer-centric brands through operational excellence and smart activations
~ A collaborative leader, natural networker, and confident communicator—ready to be both a hands-on driver and a cross-departmental influencer
We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
More than 90 different nationalities make up for a truly international and diverse working environment
We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation