Über den Job
You love strong brands - we love strong personalities! Become part of Danone and our team with the successful brands Volvic, Aptamil, Activia, Actimel, Alpro and more.
Weitere Informationen über die Art dieser Stelle und die Erwartungen an die Bewerber finden Sie weiter unten.
* Understand key drivers of category and brand performance through category management, innovative sell-in stories, and activation plans to drive growth
* Act as Sales spokesperson in the innovation process to ensure incremental value for consumers, customers, Danone, and the planet
* Translate category, consumer, and shopper insights into a shared category vision that guides commercial execution across teams
* Develop shopper activation campaigns and integrate data insights to enhance category strategies, including PICOS and in-store activation
* Collaborate cross-functionally with Field Force and manage external agencies to deliver impactful shopper communication
* Support commercial excellence by balancing market realities with internal goals and driving execution across teams
* Lead development of 4P strategies, GTM innovation plans, and brand strategy translation across channels with Marketing and Key Account
* Ensure bottom-up planning meets targets, track performance (listings, innovations, distribution), manage budgets, and support cross-functional topics
Über Dich
* Relevant Business Degree, with a Sales, Marketing or Business management specialization
* First experience in Marketing / Sales in FMCG are favourable, ideally in Shopper Marketing or Market Strategy
* Strong analytical, conceptual and presentation skills
* Advanced communication skills (written, oral and listening)
* Highly intrinsic motivated to learn and develop (high flexibility, high motivation, resilience and agility)
* Entrepreneurial Thinking & Solution-oriented
* Experienced in MS Office: Excel, Word, Outlook, PowerPoint Fluent in English & German
Start of the position is January 1st in our offices in Frankfurt, München or Nürnberg