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(junior) insights & analytics manager (m/f/d)

Frankfurt am Main
INNOCEAN Worldwide Europe
Manager
Inserat online seit: 21 Juni
Beschreibung

We are INNOCEAN Europe. A marketing and communications network that combines pan-European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai, Kia, and Genesis, we continue to be inspired by the words of Chung Ju-Yung: Have you tried? With this in mind, we help brands and people unleash their potential and live up to their role as challengers. For our Insights & Analytics team in Frankfurt, we are looking for you in the role of (Junior) Insights & Analytics Manager (m/f/d) Location: Frankfurt/ Main Your Tasks: Analyse quantitative and qualitative data from various sources, including market research projects (e.g., consumer surveys, focus groups etc.), external and internal statistics, web analytics et al. Support the development of marketing intelligence by (co-)creating market and target audience profiles, customer journey maps, views on the competitive landscape Desk research and research using information platforms like creative databases, trend databases, marketing intelligence platforms like WARC, Mintel etc. Review of third-party reports e.g., from research vendors, our media-agency, Google etc. Support the development and implementation of continuous and ad hoc market research projects like brand tracking, creative post- and pre-tests, product and service satisfaction surveys, product clinics etc. Manage relationships with internal stakeholder, external research vendors, agencies and clients to ensure high-quality market research and intelligence outputs. Your Profile: Bachelor's degree in marketing, psychology, sociology, business administration, or a related field Good knowledge of qualitative and quantitative research methods, including survey design, focus groups, and data analysis. Proficiency in data analysis tools such as Excel, SPSS, R or similar; Experience with web analytics and social listening tools is a plus Good communication and presentation skills, with the ability to convey (complex) insights to diverse audiences First experience in customer insights, market research, or a similar role, with a strong drive to deliver actionable insights First experience in developing customer personas, journey maps, and other tools that inform customer-centric strategies Ability to work effectively in a fast-paced, collaborative environment, managing multiple projects and stakeholders A curios mind paired with a passion for understanding customer needs, markets and product characteristics. What We Offer: An international and diverse team with a lot of fun at work. Meal vouchers to cover part or all of your lunch. Opportunities for training and further development to advance your career. Flexibility to work from home two days per week (Mondays and Fridays). A pet-friendly office environment. The opportunity to work remotely from abroad for up to two weeks per year. Modern facilities and excellent infrastructure to support your aspirations. Additional corporate benefits, including a fresh fruit basket, ergonomic workspace setup, and access to an online benefits platform. We provide a work environment where you can grow and make an impact. If you want to be part of a very international team with a collaborative spirit, click on Apply Online.

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