Job Role:
We are seeking a strategic Marketing Manager to lead the growth of our Pro AV B2B department across Europe.
The ideal candidate will have hands-on marketing experience and a strong understanding of professional audio technology, with a proven track record in B2B marketing ideally in AV or IT industries.
Responsibilities:
* Develop and implement strategic marketing plans tailored to Pro AV markets across Europe.
* Drive awareness and growth for our product portfolio in the AV and IT installation market.
* Support sales enablement for our distribution and system integrator partners.
* Design and execute 360° marketing campaigns, including events, webinars, and digital content in Europe.
* Manage PR activities and media relations across Europe with agencies and internal stakeholders.
* Coordinate customer events, trade shows, and product demos, including setup and brand representation.
* Create compelling product and application content (case studies, configuration examples, white papers).
* Lead the planning and delivery of trainings, both in person and online.
Requirements:
* Hands-on marketing experience and a strategic approach to professional audio technology.
* Degree in marketing, communications, audio engineering, or a related field.
* Proven track record in B2B marketing, ideally in AV, Pro Audio, or IT industries.
* Strong understanding of the customer journey for audio installations, particularly in education, conferencing, hospitality, or other markets.
* Good project and campaign management skills, with experience in digital and physical channels.
* Willingness to participate in public speaking, training delivery, and product presentations.
* Familiarity with content creation, social media, and press/PR activities.
* Experience with CRM tools like Salesforce, CMS platforms, social media, and video content tools.
* Willingness to travel across Europe for events, meetings, and training delivery.
* Good communication skills in English, with French, Spanish, German, and other European languages being an asset.
* Structured and collaborative working style.
Offer:
* An internationally active company.
* A competitive and attractive product range.
* International team with a strong team spirit.
* Work-life balance through a flexible schedule and mobile working options.
* 30 days of paid leave per year.
* Fair remuneration based on collective agreements.
* Possibility of a company pension scheme.
* Subsidy for public transport.
* Individual training opportunities.