As the first overseas subsidiary of BYD group, our main focus is to provide European customers with new energy vehicles, rechargeable batteries, solar panels, energy storage systems and other new energy products, as well as related after-sales services.
About DENZA
DENZA is BYD’s premium automotive brand, combining cutting-edge electric mobility, advanced technology, and premium design. As part of BYD’s strong global growth, DENZA is expanding rapidly in Europe and Germany, offering an exciting opportunity to help shape a premium brand in a dynamic, fast-growing environment.
Role Overview
As Regional Sales Manager for DENZA, you will be responsible for a defined region within the German market. You will manage and develop dealer partners, ensure the achievement of sales and performance targets, and safeguard premium brand and quality standards across your area. You will act as the key interface between DENZA and the dealer network, driving sustainable growth and customer satisfaction.
Key Responsibilities
* Full commercial responsibility for a defined sales region in Germany
* Manage, develop, and support DENZA dealer partners
* Ensure achievement of sales, volume, market share, and profitability targets
* Ensure consistent implementation of DENZA’s premium brand standards (sales, customer experience, processes)
* Support dealers in sales planning, forecasting, and market activities
* Identify market opportunities and proactively develop local action plans
* Act as a problem solver for dealers, taking a pragmatic and solution-oriented approach
* Collaborate closely with internal teams (marketing, aftersales, network development)
* Regular travel within Germany to visit dealers and regional partners
Your Profile
* At least 8 years of experience in automotive sales, ideally in the premium segment
* Proven experience in dealer management and regional sales responsibility
* Strong commercial mindset with a hands-on, pragmatic, and solution-oriented approach
* Ability to work independently in a fast-growing, dynamic organization
* Excellent communication, negotiation, and relationship-management skills
* Comfortable working in an international environment
Requirements
* Fluent in German; good English skills
* Willingness to travel regularly within Germany
* High level of self-motivation, flexibility, and resilience
* Strong analytical skills and confident use of sales KPIs
What We Offer
* The opportunity to help build and shape a new premium brand in Germany
* A dynamic, entrepreneurial, and international working environment
* High level of responsibility and autonomy
* Competitive compensation package
* Strong growth and development opportunities within BYD and DENZA
If you are passionate about premium automotive brands, enjoy building strong dealer partnerships, and want to be part of a fast-growing success story, we look forward to hearing from you.