About this position
What you'll do
* Lead global digital touchpoints and social media activities across markets
* Develop and execute digital-first campaigns with agencies and content creators
* Manage digital platform projects across product categories to ensure relevance and impact
* Analyze digital performance and competitor benchmarks to identify trends and optimize strategies
* Interpret campaign data to assess KPIs and improve future rollouts
* Test and implement new digital tools and features to enhance user experience
* Support brand-specific digital strategies tailored to market needs
* Collaborate with global marketing and creative teams to deliver impactful digital campaigns
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