Mars Pet Nutrition is embarking on an exciting journey to build digital-first, strategic revenue management capabilities that will enable our purpose: making a better world for pets. A key component of this SRM agenda is designing and deploying next generation trade promotion management (TPM) capabilities
We will focus on implementing top-quartile Customer & Trade Planning capabilities through TPM solution and its end-to-end integrations to other major process and applications, including, Business Planning, Supply & Demand Planning, Accruals Engine, Customer Claims, SRM analytics and ERP on a global scale, integrating with existing SRM Transformation workstreams to complete an ecosystem of future-looking solutions that are right-sized to fit the maturity & growth objectives of our markers today.
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