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Assoc. field medical marketing director (central)

Berlin
Neurocrine Biosciences
Marketing Director
150.000 € - 200.000 € pro Jahr
Inserat online seit: Veröffentlicht vor 14 Std.
Aufgaben der Stelle
Who We Are Neurocrine Biosciences is a leading biopharmaceutical company with a simple purpose: to relieve suffering for people with great needs. We are dedicated to discovering, developing and commercializing life-changing treatments for patients with under-addressed neurological, psychiatric, endocrine and immunological disorders. Our diverse portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington's disease, classic congenital adrenal hyperplasia, hyperphagia in Prader-Willi syndrome, endometriosis and uterine fibroids, as well as a robust pipeline in mid- to late-stage clinical development. For more than three decades, we have applied our insight into neuroscience and the interconnections between brain and body systems to treat complex conditions. We pursue medicines to ease the burden of debilitating diseases and disorders. For more information, visit neurocrine.com.
Follow the company on LinkedIn, X, Facebook and YouTube.
About the Role A field-based key member of the Medical Marketing team who is aligned to a specific specialty or function within the broader Marketing team. Acts as the primary Marketing point of contact for field intelligence through gathering insights from Key Opinion Leaders (KOLs) and important customers to help shape and inform marketing strategies.
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Your Contributions (include, but are not limited to) Brand Strategy
Partners actively in brand planning and strategic development across HCP, Patient, and Medical Marketing initiatives.

Partners with Marketing leadership to transform field insights and real-world feedback into data-driven program enhancements, optimizing campaign effectiveness and strategic investments to maximize market impact.

Manages Advisory Board execution end-to-end, including recruitment, facilitating sessions, and reporting key insights.

Ensures peer-to-peer and patient ambassador program success within assigned audience and regions, including speaker selection, coaching, coordinating events with agency partners, and reporting program insights.

Conducts field-based market research to generate insights that inform and validate brand strategy.

Marketing Initiatives, Campaigns, and Investments
Manages assigned marketing campaigns and programs from concept to execution, including agency partnerships and ensuring materials go through the promotional review process.

Acts as Marketing liaison to aligned sales teams, providing education on new and existing brand programs.

KOL Engagement
Manages relationships with a list of healthcare professionals (HCPs), including ongoing engagements, insight gathering, and network development.

Secures KOL participation for congress events and other programs.

Identifies and engages with emerging KOLs for potential brand partnerships using available data sources and field insights.

Develops regional engagement plans to drive brand differentiation.

Provides detailed reports on KOL engagements to Marketing and Sales leadership and shares insights with the Commercial Analytics team for incorporation into other activities.

Develops and executes regional insight gathering.

Patient Engagement
Develop engagement plans to drive brand differentiation.

Responsible for Patient Ambassador and Influencer programs including strategic execution, operations, contracting, content creation, event execution, and related tasks.

Manage relationships with patients and caregivers, including ongoing engagements, insight gathering, and network development.

Identifies and engages with patients and caregivers for potential brand partnerships using available data sources and partnerships.

Secures patient ambassador participation for events and other programs.

Provides detailed reports on patient and caregiver engagements to leadership and shares insights with the Commercial Analytics team.

Develops and executes insight gathering.

Medical Marketing
Manages strategic Medical Marketing initiatives through all project phases, including ideation, development, approval, execution, optimization, and evolution.

Overall responsibility for Speaker Bureau, including speaker nomination, selection, contracting, training, and coaching.

Owns and leads development of all content for peer-to-peer programs and related materials.

Field Alignment
Partners with regional field teams to ensure consistent implementation of brand strategy.

Follows and helps evolve Field Playbook guidelines based on experience and best practices.

Compliance
Works with Legal and Compliance to model Neurocrine values and ensure adherence to guidelines and requirements.

Requirements BS/BA in marketing, business, health policy, scientific or related field and 10+ years of relevant pharmaceutical/biotech marketing and sales experience strongly preferred, OR

Master's degree and 8+ years of similar experience preferred.

Neuropsychiatry therapeutic experience and/or long-term care experience preferred but not required.

Strong communicator and diplomat, able to combine scientific knowledge with communication skills (clinical acumen).

Understanding of the legal and regulatory environment in pharmaceutical promotions and compliance issues.

Track record of cross-functional collaboration across medical, legal, regulatory, advocacy, compliance, marketing, and corporate communications.

Strategic thinking, initiative, problem solving, and creativity with product positioning and messaging experience.

Ability to maintain focus in a changing environment and align with commercial goals.

Enthusiasm, confidence, and ability to manage multiple tasks while prioritizing effectively.

Thought leadership through technical/business expertise and cross-functional initiative execution.

Deep knowledge in own area of expertise to solve problems.

Understanding of departmental inter-connections to support business objectives and mentor colleagues.

#LI-OB1
Neurocrine Biosciences is an EEO/Disability/Vets employer and is committed to belonging, respect, and empowerment. We encourage applicants from diverse backgrounds to apply.
The annual base salary we reasonably expect to pay is $173,900.00-$238,000.00. Individual pay decisions depend on location, role complexity, and experience. This position offers an annual bonus with a target of 30% of base salary and eligibility for equity-based long-term incentive. Benefits include retirement plan with company match, paid vacation and holidays, caregiver/parental and medical leave, and health benefits consistent with plan terms.

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