Inserat online seit: Veröffentlicht vor 19 Std.
Aufgaben der Stelle
When travelers are searching for a hotel, we want the obvious choice to be trivago! Our leading metasearch engine is super fast and constantly optimized - enabling millions of travelers to compare hotel prices from hundreds of booking sites and find great deals in just a few clicks. We use cutting-edge technology, real-time auction, and machine learning techniques with petabytes of data to create an experience - time and money saved! The Marketing Strategy and Intelligence team at trivago is a unique blend of data and business expertise, steering key marketing decisions through impactful data products, actionable insights, and deep market understanding. We're now establishing a Marketing Growth and Experimentation team to embed experimentation at scale across the organization—designed to create a flywheel of discovering and exploiting new business opportunities, from new marketing channels to cross-vertical initiatives and beyond.
As the Marketing Growth and Experimentation Lead, you will set the vision, operating model, and roadmap for a multidisciplinary team focused on opportunity pipeline, experimentation, and validation. You'll partner with Brand and Performance Marketing, Product, and Finance to identify and test new marketing channels and tactics, turning promising ideas into validated initiatives that accelerate pipeline, revenue, and brand impact.
run pilots, A/B tests, geo lifts, and business-case-driven experiments; and hand over validated opportunities to the right owners for scale. You'll align closely with the Marketing Science and Operations team on measurement and learning so every experiment is grounded in robust data and clear outcomes.
Get an inside look at data science at trivago:
Lead marketing forecasting and controlling processes
Measure and validate opportunities with data and business cases; hand over validated initiatives to Brand and Performance Marketing or Product for execution and scaling; Partner with Brand, Performance Marketing, Product, and (as needed) Finance on capacity, budget, and roadmap so experiments are resourced and aligned with business priorities.
8+ years of experience in growth marketing, marketing strategy, or experimentation, including 3+ years leading multi-disciplinary teams.
~ Proven track record finding and validating new marketing channels and tactics through pilots, A/B tests, and business cases that led to scaled investment.
~ Exceptional stakeholder management and executive communication; Bachelor's degree in a quantitative, business, or related field; Excellent communication skills in English, both written and verbal.
Experience in the travel, e-commerce, or digital marketing industry
AI-powered experimentation, personalization, or marketing innovation).
SQL, experimentation platforms) to deepen partnership with data and analytics teams.
Experience building or scaling partnership or channel development programs.
This is why at trivago, we prioritize your development, offer personalized coaching through Nilo, and provide workshops, educational meetups, conferences, free online learning courses, and access to a fully-equipped campus library.
You can count on the visa support from our talent support team, a relocation package, interest-free newcomer loan, free language classes, regular team and company-wide events to build experiences together.
We offer self-determined vacation (with a minimum of 25 vacation days), flexible working hours, up to 2 work from home days weekly. Join us in our mission to make a positive impact on global travel, w e look forward to your application!
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