At Tide we help SMEs save time (and money) in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions from invoicing to accounting.
Tide is transforming the small business banking market with over 1.8 million members globally across the UK, India, Germany and France.
Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data-driven decisions to serve our mission: to help SMEs save both time (and money) so they can get back to doing what they love.
Tide is available for UK, Indian, German and French SMEs
We have offices in Central London, with a member support and technology centre in Sofia, Bulgaria, technology centres in Serbia, Romania, Lithuania and Hyderabad and offices in Gurugram and New Delhi, and in Berlin, Paris and Luxembourg.
Tide Germany is a team with the mission to establish and scale tide with its internationally successful business accounts in the German Market.
With its value proposition “The free business account for small businesses with secure payment transactions, simple business processes, free invoicing and SEPA transfers” we will attract sole traders and established businesses in the German Market with an attractive product and service offering.
We are looking for an exceptional Senior Country Commercial Manager to expand and manage our product portfolio to further develop our German account offering and foster growth. Our aim is to provide SME’s with the products they need to save time for their financial admin, from Accounting and Invoicing, to Payroll.
In this role you will be accountable for a GTM strategy of dedicated product lines and their German revenues. Reporting to the Lead Country Commercial Manager you will help boost the German Growth by a deep understanding of the German market, customer needs, regulatory and the competitive environment.
Local products and projects: You will work with global product managers to develop locally relevant products. By deeply understanding local customer needs and product features, you will lead projects for the German market in close collaboration with the international organisation.
Marketing and Sales Strategy: You will define and update local marketing and sales plans. You will track marketing and sales performance and initiate any corrective actions required. You are owning the marketing strategy in order to achieve product adoption goals, with particular emphasis on CRM/Customer lifecycle management and content.
Product Marketing and sales material: You will be responsible for creation and maintenance of marketing copy/collateral and other customer facing materials taking into account German legislation.
You have 5+ years' relevant product marketing or commercial management experience.
You have experience in and understanding of the SME space, SaaS software and/or fintech. Previous experience in working in the accounting space, insurance, business services is of advantage.
You have a data-driven approach to understanding the competitor landscape, trends, product growth opportunities and tracking marketing KPIs/metrics.
You have a foundational understanding of CRM, performance marketing and sales enablement, so that you can constructively collaborate with these channels and drive improvements
You’ve worked across multiple markets, navigating the complexities of global product development with a keen understanding of localization requirements.
You are fluent in English and German.
The Deutschland-Ticket
~ Free M Urban Sports Club Membership
~ Extended Parental Leave
~ Mental health support through Plumm
~ A one-off home office budget
~ Work and travel globally - up to 90 days per country outside of your home country
~ Sabbatical Leave
~ At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams.
While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Your personal data will be processed by Tide for recruitment purposes and in accordance with .