Introduction Sentence
For Hamburg Headquarters we are recruiting an
Your new job includes
As part of the e-commerce team in the Digital Customer Experience department, you will create analyses and reports on our digital products and work with the teams to derive customer-centric recommendations for action for our product development and marketing. In particular, you will
* continuously analyze and monitor our web shop and app (Google Analytics, Firebase)
* derive recommendations for action for e-commerce campaigns, product development, product range and pricing and present them to the team
* design, set up and further develop dashboards in Google Looker Studio and carry out analyses in the business intelligence tool
* create management reports and analyses
* carry out ad hoc data analyses and develop solutions together with e-commerce managers and product owners and present them to management
* define, set up and carry out A/B test scenarios
Preferred Profile
* Successfully completed university degree or comparable training with an analytical focus in the areas of e-commerce, e-business, digital marketing
* Several years of experience in website analysis and conversion rate optimization as well as solid e-commerce know-how
* Profound knowledge of Google Analytics and ideally prior knowledge of BI tools and SAP
* Basic understanding of raw data created from web analytics packages such as SAP Marketing Cloud, Google Analytics, Firebase or SQL
* Adept at using tags, triggers and variables in tag management systems
* Very good written and spoken German and English skills
* Hands-on mentality, excellent analytical skills and interest in working in a strong interface function
If you do not tick all boxes, but still believe you are a match to this role, we are happy to get in touch.
Closure
Are you interested? Good! Apply via the "Apply now" button stating your salary expectations and your earliest possible starting date. If you have any questions, please do not hesitate to contact Katharina Trabert at +49 40 3010 21 778 or career@gebr-heinemann.de.
We welcome all people regardless of age, ethnicity, nationality, gender identity, religion, ideology, sexual orientation, social background or disability.
Competencies