Your role and responsibilities
* Define the product vision and strategy based on market needs, customer insights, and company goals
* Manage the product portfolio, including product lifecycle decisions such as launches, improvements, and discontinuations
* Conduct market research to understand customer needs, competitor activities, industry trends, and technological developments
* Translate market insights into product requirements and business cases
* Work closely with R&D, engineering, and manufacturing to guide new product development and ensure product market fit
* Collaborate with sales and marketing to develop go to market strategies, pricing, positioning, and value propositions
* Support commercial teams during customer visits, trade shows, and product demonstrations
* Monitor product performance, profitability, and quality, and drive continuous improvement
* Train internal teams, customers, and end users on product features, benefits, and unique selling points
* Act as the internal "voice of the customer" and ensure that customer needs are reflected in product and portfolio decisions
* Lead cross functional project teams for product launches or strategic initiatives
* Ensure compliance with relevant regulations, standards, and intellectual property considerations
Your profile and qualifications
* University degree in Marketing or Sales
* Minimum of 3 years' experience in a commercial function in agricultural sector
* Comercial Experience with agriculture products
* Proven track record in building brand portfolios
* Good technical understanding
* Excellent German and English skills; additional languages are an advantage
* Motivation for national and international travel
* Valid driver's license required
What we offer
* Attractive salary: Competitive renumeration package in line with industry standards
* Pension scheme: Contribution to the company pension scheme
* Professional development: Opportunities for continuous training and professional development through courses, training programs and (language) courses
* Work-Life balance: Options for flexible working hours and remote work to support your work-life balance
* Intensive onboarding process including a "Welcome Day"
* Modern and global corporate culture: Flat hierarchies, promotion of innovative ideas and respectful collaboration in intercultural teams
* Benefits and discounts: Access to various employee discounts and special offers as well as the option to lease a job bike
* Health: Access to the "myEAP" advice page (personal support program for family, health, work and career)
Interested in joining our team? Then apply online via our RKW application portal indicating your notice period and salary expectations.
Do you have questions? Feel free to contact us anytime at - - we look forward to hearing from you