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Digital marketing strategist

Bad Vilbel
beBeeSeo
Marketing
Inserat online seit: 4 September
Beschreibung

At the heart of our mission lies a profound commitment to enhancing global health and wellbeing. This guiding principle drives every aspect of our operations, as we strive to offer patients, healthcare professionals and pharmacists an extensive array of therapeutic options.

We are proud of our diverse community of over 11,700 employees, who embody the values of Integrity, Entrepreneurship, Agility and One STADA. Together, we are embarked on an exhilarating growth journey, dedicated to shaping the future of our organisation.


Key Responsibilities

* You will spearhead the development and implementation of our global SEO strategy, with the aim of maximising organic search visibility through collaborative efforts with local market teams.
* In close partnership with our Communications team, you will play a pivotal role in crafting and rolling out best-in-class global website guidelines.
* Whether it involves keyword research or on-page optimisation, you will provide guidance and support to local markets to elevate their SEO performance.
* Collaboration will be a key aspect of your role, requiring effective working relationships with IT, Communications, agencies and design teams to implement technical SEO improvements.
* You will closely monitor global performance, tracking organic traffic, rankings and conversions – and distilling data into actionable insights.
* By benchmarking competitors and identifying emerging trends, you will uncover new opportunities to drive growth through organic channels.


Requirements

* You possess at least 3-5 years of experience in SEO and website management, underpinned by a solid foundation in both strategy and execution.
* With a captivating personality and a drive for continuous improvement, you are someone who brings energy and initiative to everything you do.
* You have a proven track record of driving organic traffic growth – and tangible results to back up your claims.
* You can demonstrate strong project management skills, particularly when coordinating multiple stakeholders across internal teams and external partners.
* Proficiency in key SEO tools such as SEMrush, Ahrefs and Google Search Console is essential.
* An understanding of UX/UI best practices enables you to seamlessly integrate SEO with user experiences.
* Experience in the healthcare sector or other regulated industries would be beneficial.
* Fluency in English is mandatory, with additional languages a desirable asset.


What We Offer

* A dynamic corporate culture characterised by fast decision-making processes and ample opportunities for personal and professional growth.
* Individualised development and training programmes.
* Flexible working hours and mobile working arrangements up to two days per week (depending on the job profile).
* Job ticket for the RMV region and Job Bike scheme.
* Childcare allowance.
* Health-promoting initiatives such as Wellpass and the STADA Gym (free of charge).
* Numerous additional benefits including group accident insurance and supplementary pension scheme.
* Subsidised cafeteria.

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