Marketingberater
We are a rapidly growing, independent management consulting company for software in Austria and Germany. We develop customized digitalization strategies for our international clients. We think ahead of time to the era after digitalization. Our goal is to be an autonomous company with 80% digital data, 80% automated processes, and 80% algorithmic decisions.
Qualifikation
* You have a completed degree in marketing, brand management, or a comparable field.
* You have practical experience in creating and implementing marketing materials and working with relevant marketing tools.
* You have comprehensive knowledge of selecting, evaluating, and optimizing marketing channels to effectively manage initiatives.
* You have initial professional experience in developing and operationalizing projects, brand strategies, preferably in a consulting or IT company.
* You speak German at native level and can communicate fluently in English.
Aufgaben
* You analyze, test, and evaluate suitable marketing channels, strategically select them, and develop measures to continuously optimize their effectiveness.
* You are responsible for the operational implementation of marketing activities - from CI-compliant design and text creation to event materials and cross-channel deployment.
* You lead central projects like website relaunches, book publications, or events and support the sales team and branch managers in implementing projects.
* You define and maintain personas to target marketing measures accordingly.
* You select external partners, oversee their work, and ensure smooth cooperation with the management, departments, and internal administration.
Zusammenfassung & Benefits
You develop and implement brand strategies that increase brand awareness and generate high-quality inbound leads. You not only create creative concepts but also take over the operational implementation - from marketing materials to events and cross-channel deployment. With your expertise in selecting and optimizing marketing channels, you also support the sales team and reduce the sales cycle measurably.
We offer personal development opportunities, flexible working hours, remote work, modern office equipment, and effective minimization of overtime.
Kontakt
Romain Ritz
Recruiting & Active Sourcing Specialist
ReqPOOL Deutschland GmbH