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Team lead content marketing

Stuttgart
Nextcloud
Marketing
Inserat online seit: 30 September
Beschreibung

Drive our content and product marketing strategy and execution across platforms. Lead a team of 5 content creators and be responsible for building and implementing impactful, product-led, data-driven content strategies. This role requires strategic thinking, technical understanding, operational excellence, and team leadership. Reports to the Marketing Director.


Tasks

* Lead a team of 5 content marketers and writers, driving high performance and professional development
* Own and execute the content strategy across the blog, social media, product messaging, website and more
* Manage all copywriting for integrated marketing campaigns, product launches, sales materials, localization projects, and internal communications
* Develop compelling assets to support sales and partner enablement (product narratives, presentations, white papers, case studies, etc.)
* Collaborate closely with the Brand and Communications teams to ensure consistency in voice, tone, and messaging
* Translate complex technical topics into engaging, digestible content for various audiences (technical and non-technical): Businesses, Public Sector, Community
* Work hands-on in content creation and distribution — this is not just a managerial role
* Analyze performance data to continuously improve content strategy and execution (impact, conversion performance)


Requirements

* 3–5+ years of experience in content or product marketing, with at least 2 years in a leadership role
* Strong technical background or experience in Tech/SaaS/Cloud/B2B environments; ability to grasp complex product details quickly
* Proven track record in managing content and product storytelling across multiple channels
* Excellent copywriting and editorial skills, with a sharp eye for detail and storytelling
* Experience managing localization and global content rollouts
* A collaborative spirit, capable of working cross-functionally
* Strong project management skills
* Familiarity with social media and SEO best practices and content performance tools
* Understanding of modern marketing stacks (CMS, social tools, analytics platforms)
* Fluent in English; German, French, or Spanish are beneficial


Benefits

* A distributed, open team with a passion for working on and within the open source community
* Developing a product which pushes the boundaries of technology and with a global user and contributor community
* A competitive salary
* Flexibility for a healthy work-life balance
* Time for personal growth and education

We are looking for somebody with ambition and drive who would like to grow and learn.

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