ABOUT THIS ROLE
As our Growth Marketing Manager (all genders), you'll play a key role in expanding WorkerHero’s customer acquisition engine. You'll be responsible for testing and scaling new paid and referral channels to diversify our marketing mix, with a primary focus on Google Ads and building/refining referral partnerships (e.g. job boards, aggregators, networks).
You’ll work closely with our Performance Marketing Managers and Head of Marketing to identify growth opportunities and execute experiments end-to-end. You will be part of a collaborative team that values clear results, faster iterations, and a pragmatic approach to growth.
YOUR MISSION
* Channel Testing & Scaling: Launch, test, and optimize Google Ads campaigns to generate quality leads (job-seekers in blue and gray collar sector).
* Partner Acquisition & Management: Research and build partnerships with job boards, referral networks, aggregators, and other relevant platforms.
* Experimentation: Design and run A/B tests across landing pages, creatives, targeting, and messaging to improve conversion rates and ROI.
* Analytics & Reporting: Monitor performance metrics, evaluate CAC and ROI by channel/partner, and report learnings weekly.
* Collaboration: Work cross-functionally with the Product, Design, and Talent Operations teams to ensure messaging consistency and lead quality.
* Innovation: Constantly explore and recommend new acquisition channels and tactics to accelerate growth.
YOUR SUPERPOWERS
* 3–5 years of experience in performance/growth marketing with a focus on paid media and/or partnerships.
* Proven experience managing and scaling Google Ads (Search and Display).
* Experience building or managing referral or affiliate partnerships.
* Strong analytical mindset – you’re comfortable with data, A/B testing, and performance dashboards.
* Hands-on mentality – you’re a doer who thrives in a fast-paced, lean environment.
* Excellent communication skills in English (German is a plus but not required).
* Bonus: Experience working with marketplaces, recruiting, or B2B SaaS.
WHY WorkerHero
* The unique opportunity to shape the future of recruitment with a leading company in the industry.
* Attractive compensation and benefits packages, including above-average salary, virtual company shares (VSOPs), lunch subsidies, and various vouchers.
* Mobility support with financial assistance for your commute.
* Support for physical and mental well-being, including flexible working hours, unlimited coffee and snacks, and a subsidized membership in the EGYM network.
* Security and flexibility with a permanent contract and the option to work from home or in our modern office spaces.
* Direct collaboration with the founder, enabling short communication channels and quick decision-making.
* An open culture with innovative, autonomous teams and a growing, diverse team from whom you can learn and collaborate with.
Über uns
Werde Teil der WorkerHero-Revolution und gestalte die Zukunft des Fachkräfte-Recruitings mit!
Unsere Mission: das Recruiting neu erfinden und den Arbeitsmarkt für Fachkräfte transformieren. Mit unserer KI finden wir für Jobsuchende und Arbeitgeber passgenaue Matches – einfach und ohne Papierkrieg. So können sich Unternehmen wieder voll auf ihr Kerngeschäft konzentrieren.
Still here? Dann könnten wir ein perfektes Match sein! Auch wenn du nicht alle Anforderungen zu 100% erfüllst, suchen wir Menschen, die bereit sind, ihr volles Potenzial zu entfalten und mit uns gemeinsam Großes zu erreichen.
EQUAL OPPORTUNITIES AT WORKERHERO
Bei uns steht deine Persönlichkeit im Mittelpunkt - unabhängig von deinem Hintergrund, deiner Herkunft, deiner Geschlechtsidentität oder individuellen Voraussetzungen. Wir fördern eine inklusive Kultur des Respekts und der Zusammenarbeit, in der jedes Teammitglied Gehört findet, die Möglichkeit zur persönlichen Weiterentwicklung erhält und sich wertgeschätzt fühlt. Diskriminierung oder Belästigung jeglicher Art haben bei uns keinen Platz.