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Crm marketing analyst (m/f/d)

MB Energy Holding & Co. KG
Marketing Analyst
Inserat online seit: 13 September
Beschreibung

MB Energy, founded in 1947 and headquartered in Hamburg, is an independent and integrated energy company with operations in Europe, the United States, and Singapore. The company is active in the import, storage, distribution, and marketing of petroleum products, liquefied petroleum gas (LPG), chemicals, and biofuels. With decades of industry experience and an innovative approach, MB Energy plays an active role in the global energy landscape, supporting its customers in the transition to lower-emission energy sources by developing and providing forward-looking alternatives. Let’s shape the future of the energy industry together! For our company headquarters in Hamburg's HafenCity, we are looking for you to start as soon as possible as CRM Marketing Analyst (m/f/d) Our offer to you: Work-life balance : 38.75 working hours per week with 30 days annual leave Ability to work freely : flexible working hours and individual remote work arrangement Remuneration and additional benefits: Profit sharing, 13 salaries, holiday pay, travel allowance, etc Support in various life situations: through our partner PME Family Service, offering support in life crises as well as professional advice on work-related and personal matters, such as childcare, elder care, and more Security and provisions: accident insurance also covering private accidents; excellent employer's contribution to your company pension scheme; Lifetime Account with opportunities to save for sabbaticals or early retirement Health: Subsidized membership with EGYM Wellpass, providing access to a wide range of sports facilities across Germany, as well as online courses in fitness, nutrition and meditation; free access to the Headspace app; bicycle leasing Learning & Development : support on your individual development path with internal and external training opportunities Networking: Networks within the company to establish cross-team and international connections, as well as company events Open corporate culture: at heart, a family-owned company with drive, a culture of lived tolerance, speak-up mentality and strong team spirit on the path to a green future Modern collaborative office: with a subsidized employee restaurant, open-plan office concept and views of the Elbe River and the harbour Here’s what you can look forward to: As a CRM Marketing Analyst (m/w/d), you play a key role at the interface of marketing, sales, and analytics in an international environment. You design and optimize data-driven campaigns, map customer journeys, and translate insights into actions that strengthen customer engagement and drive business growth. With your expertise in CRM systems and digital marketing tools, you ensure seamless processes, improve lead nurturing and conversion rates, and actively shape the future of our customer-centric marketing. Your tasks in a nutshell: Analyze & Report: You analyze customer and marketing data, identify trends, and report on key performance indicators (KPIs) and return on marketing investment (ROMI). Connect Marketing & Sales: You link marketing campaigns with sales development by tracking lead progression, sales impact, and conversion rates. Map & Optimize Journeys: You create and maintain customer journey maps to improve customer experience and guide marketing strategies. Manage CRM & Data: You ensure data quality in the CRM system, oversee integration with marketing and sales tools, and implement best practices for data governance. Visualize & Communicate: You develop dashboards and reports using BI tools (e.g., Power BI) and translate insights into actionable recommendations. Collaborate & Enable: You work closely with sales and marketing teams, provide training on CRM tools and analytics processes, and promote data-driven practices. Ensure Compliance: You safeguard adherence to data protection regulations in all CRM and analytics activities. What helps you to fulfill this role: Professional Background: You hold a bachelor’s degree in Marketing, Business Informatics, Digital Media, or a related field and bring 3–5 years of experience in a comparable role. CRM Expertise: You have hands-on experience with CRM systems (admin-level knowledge preferred) and are familiar with digital marketing tools, automation, and lead nurturing processes. Analytical & Technical Skills: You combine strong analytical abilities with proficiency in creating insightful reports and dashboards, using BI tools to support decision-making. Marketing Impact: Proven ability to measure and optimize return on marketing investment (ROMI) and link marketing campaigns to sales development. Customer Journey & Compliance: Knowledge of customer journey mapping, marketing principles, and compliance with data privacy regulations (e.g., GDPR, CCPA). Language Skills: You are fluent in English; German or another European language is a plus. With these characteristics, you fit perfectly with us: Customer-Oriented: You understand the value of data and use it to improve customer experience and business outcomes. Digital Mindset: You are tech-savvy, proactive, and eager to optimize digital workflows and systems. Collaborative: You enjoy working in cross-functional teams and communicate effectively with different stakeholders. Engaging: You feel comfortable presenting in front of larger groups and conducting trainings. Even if you do not fulfil all of the above requirements, we encourage you to apply if you believe your experience will add value to our team. You feel this could be a match? We look forward to receiving your application, including your salary expectations and earliest possible starting date via the application form on our website. If you have any questions, please contact our Talent Acquisition Team at the following email address: recruiting@mbenergy.com. OurEnergyYourWay Learn more about our mission, vision and values: MB Energy - Our purpose, mission, vision & values

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