Optimistic Runners is a Berlin-based running apparel brand that blends functional design with an art-driven approach. We're a young, international team, and we're currently looking for a
passionate and well-connected
Community Manager
to lead and grow our presence in the running community — in Berlin and internationally.
This role is focused on building awareness of the brand among runners, crews, and partners through strong relationships, consistent engagement, and community activations.
Responsibilities
* Build and maintain strong relationships with local and international runners, running clubs, and community leaders
* Build and nurture a global network of trusted runners — supporting them with product, storytelling, and opportunities to co-create activations that naturally extend the presence of the brand through shared values.
* Support, engage, and activate the brand's core running team
* Plan and host community events, and cultural activations
* Collaborate with the Running Club Captain to develop and grow the OR Run Club and crew identity, support at regular Club's runs
* Represent the brand at key races and running events, both in Berlin and internationally
* Support campaign and product launches from a community perspective
* Work with content team to share stories from the community across channels (Strava, Instagram, newsletters)
* Lead and manage the Optimistic Runners Strava club, creating content, planning digital challenges, and using the platform to strengthen community engagement and visibility.
* Monitor community feedback and stay ahead of trends within the running space
Requirements
* Deep understanding of and connection to the running culture and community
* Based in Berlin, with flexibility to travel for international races and events
* Confident communicator and relationship-builder — both in-person and digitally
* Experience working with athletes, crews, or brand ambassadors
* Strong English communication skills; German is a plus
* Comfortable with event logistics, public speaking, and brand representation
* Flexible with availability, including evenings and weekends
* Self-driven, organized, and collaborative in a fast-moving environment
* Experience in sport, culture, or lifestyle sectors is a plus
Benefits
* Flexible working hours
* Opportunity to develop in a growing team of a new visionary brand
* Access to employee discounts on Optimistic Runners products.
* A supportive and inclusive work environment.
* Potential for growth and advancement within the company.
Send your CV and cover letter to
with the subject "Application: Community Manager" and join our team