Who We Are
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.
To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.
What You'll Do
As a motivated Working Student in Market Intelligence, Performance & Analytics (MIPA), you will be part of BCG's Global Marketing & Communication (M&C) team, responsible for enriching media data, building automated analytics solutions and supporting the overall M&C data operations model. Your contribution will unlock insights into media performance for BCG's Chief Communication Officer and support BCG's top-level decision making.
In this role, you will have the opportunity to experience the full data analytics journey— from laying the data foundation, contributing to Global M&C analytics, to translating data into strategic recommendations for Global M&C leadership. You will also be involved in designing and implementing data-automation solutions to support the end-to-end data operations model in global and local M&C teams.
What you will be doing
* Navigate through media articles globally to understand company and industry related media stories
* Consolidate, process, and enrich data of media stories collected from various internal and external sources
* Contribute to and support analytics for global M&C senior leadership
* Assist in the design, testing, and implementation of GenAI solutions to automate data and analytics processes.
* Support the Global M&C data operations model by collaborating with BCG's Global, Local, and Practice Area marketing teams
You're good at
* Passion for media news, data
* You excel in data analysis, possess a structured work style, and take pride in delivering high-quality results
* You prioritize your work, always stay on top of your task list and pro-actively communicate on status.
* You embrace an agile working approach
* You have excellent collaboration and communication skills
What You'll Bring
* You are enrolled as a full-time student at a college or university.
* You have an interest in Marketing & Communication, Journalism, Public Relations management.
* Very good MS Office skills in MS Excel and MS PowerPoint are a prerequisite
* Experience in data processing tools (Alteryx) and reporting tools (Tableau) are a plus.
* You have very good written and spoken English skills
Who You'll Work With
You'll be a fully integrated member of a diverse and highly motivated team of seven located in Munich and London. The team reports directly to BCG's Chief Marketing Officer and Chief Communication Officer. The team's collaboration is characterized by respect, acceptance, and mutual trust. You'll also be in close contact with coworkers in global and local M&C teams. Interfacing with them will give you comprehensive insight into the work of BCG M&C and bring you into the world of data & analytics.
Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
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