FUNCTIONS
Our client, a global leader in fluid technology for industrial applications, is currently looking for a Marketing Specialist (m/f/d) EMEA. In this role you will shape and execute the regional marketing strategy of the company. Reporting to EMEA Marketing Director you’ll play a pivotal role in building brand awareness, generating demand, and guiding marketing evolution in the region. Your responsibilities Regional & Strategic Marketing Leadership
* Lead the integration of a newly acquired business unit into the overall marketing strategy, in collaboration with the global marketing team.
* Apply regionally all SBUs marketing strategies supporting Central and Eastern Europe sales team.
* Shape and deliver EMEA-wide campaigns, product launches, and customer engagement programs.
* Represent EMEA in global marketing forums to ensure regional insights inform global strategies.
* Unite and elevate the company’s Sealants & Adhesives marketing across Europe.
* Act as a mentor and future team leader within the evolving regional structure.
Channel & Digital Marketing Execution
* Drive demand generation and enable sales with compelling marketing content and assets.
* Collaborate with the Global Digital Marketing Manager to ensure localized, relevant social media presence.
Event & Partner Marketing
* Plan and execute regional trade shows, distributor events, and product activations.
* Manage end-to-end logistics, including booth design, promotional materials, and ROI measurement.
Cross-functional Collaboration
* Work closely with global marketing teams to leverage design, content, and digital expertise.
* Align local execution with global brand positioning, messaging, and standards.
Your profile:
* Bachelor’s degree in Marketing, Business, Communications, or a related field – or a comparable vocational qualification/training.
* 3–5+ years of B2B marketing experience, ideally in industrial or technical sectors.
* Fluency in German and English required.
* Willingness to travel occasionally within DACH region is required.
* Proficiency with Adobe Illustrator, Photoshop, or similar design tools is a plus (but not a must).
* Interest in learning AI-powered creative tools (e.g., MidJourney, Firefly).
* Strong B2B content creation and digital engagement experience is a plus.
* Highly organized, self-starter with excellent project management capabilities.
What you can expect in return:
* Attractive salary package combined with flexible working hours for an excellent work-life balance.
* Possibility to do 2-3 days Home Office a week.
* Long-term career prospects in an international environment with opportunities to take on responsibility and grow professionally.
* An exciting challenge in an innovative and leading company.
You’ll be set up for success with
* Social media, design, and website support via the global marketing team.
* Clear priorities and guidance from EMEA and Global Marketing Director.
* Leadership coaching and visibility across global marketing network.
* A unified and motivated team across Europe to foster alignment and growth.