Chief Marketing Officer (CMO) (m/f/d) page is loaded## Chief Marketing Officer (CMO) (m/f/d)locations: Koblenz: Berlin: Kölntime type: Vollzeitposted on: Heute ausgeschriebenjob requisition id: JR109422**Your Mission at CGM**CompuGroup Medical operates in 19 countries with nearly 9,000 colleagues, building software that supports healthcare every day. You join a fast-moving, innovative environment where your work has real impact.Together, we are shaping the future of healthcare. Knowledge saves lives.**CGM Leverages AI**We are looking for people inspired by AI in eHealth — curious, hands-on, and ready to shape how technology makes healthcare smarter and simpler. AI is part of how we build and scale.**Build CGM’s Global Marketing Engine**Today, marketing at CGM is fragmented across countries and product lines. This role changes that.You build the operating model: performance marketing, product marketing, pipeline measurement, and the tools and playbooks to scale globally.You start in Germany, and scale from there.**Your Contribution*** Build and lead CGM’s global performance and product marketing function as a scalable, ROI-driven growth engine* Own demand generation, pipeline creation, go-to-market excellence, and measurable marketing impact across all markets* Establish and operationalize the model in Germany, shaping team structure, decision-making cadence, and execution standards hands-on* Create full-funnel transparency (first touch to closed deal) to enable data-driven steering of investments and performance* Design and run marketing as a shared service across business units and customer segments, from high-volume, field-sales-driven practitioner markets to long-cycle institutional buyers* Define and implement global standards (playbooks, reporting, technology), aligned with ongoing transformation initiatives* Build structured product marketing covering positioning, competitive intelligence, ICP definition, and go-to-market strategy; connect product organization and commercial areas to how customers evaluate and buy**Your Profile*** Executive leadership experience as CMO, VP Marketing, or equivalent in complex B2B environments* Proven track record of building and scaling marketing into structured, high-impact, measurable functions* Deep expertise across performance and product marketing (demand generation, funnel, GTM, positioning, ICP)* Strong analytical and commercial mindset; drives decisions based on pipeline, conversion, and ROI* Experience leading marketing as a strategic partner across multiple business units, regions, or product lines* Leadership credibility to guide senior teams and deliver in transformation-driven environments* Fluent in German and English; background in B2B software / SaaS, ideally within healthcare or similar complex industries**What you can expect from us:*** **Mobile work**: Work flexibly on the move two days a week and on site three days a week.* **Attractive locations:** In addition to fully equipped workplaces, regular events such as summer parties and Christmas parties await you at our locations.* **Development:** Our in-house academy and our portfolio of external co-operation partners will support you in your further development.* **Health:** Health is a valuable asset for us. Our in-house canteen offers a selection of tasty and healthy dishes every day and we welcome you to our fully equipped fitness centre for weekly courses (online & offline).* **More is always possible**: The kindergarten on our CGM campus in Koblenz helps our employees to organise their working day even more flexibly. We also offer corporate benefits, the option of a job bike, a company pension scheme and much more.**Diversity is part of CGM!** We look forward to receiving your application regardless of disability, gender, nationality, ethnic and social background, religion, age, sexual orientation and identity.Apply online now with your detailed application documents (including salary expectations and earliest possible starting date).
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