[ALDI SÜD]
Customer Lifecycle Marketing Expert (m/f/x)
476843
02. Open
Experienced
IT
ALDI International Services SE & Co. oHG, Mintarder Straße 36-40, 45481 Mülheim an der Ruhr
Mintarder Straße 36-40
Mülheim an der Ruhr
45481
Germany (DE)
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full-time
05/22/2025
Administration
Administration
permanent contract
partial mobile working within Germany
ALDI DX
Birthe Waschulzik
TopJobJun23
1
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IT-Jobs
IT Consultant
Nordrhein-Westfalen (DE-NW)
13.06.2025 17:34
Employee
false
Data Lover
Info text
At ALDI DX, we develop innovative digital products and services for our employees as well as our customers in 11 ALDI SÜD countries and over 7,300 ALDI SÜD stores worldwide. We drive digital value to offer great quality at the lowest price.
We will be guided along the way by the three core values of the ALDI SÜD Group – simplicity, reliability and responsibility. Our team and our performance are also at the heart of everything we do at ALDI DX.
Your Job
What this role looks like.
* Implementing and managing personalised, automated communication flows across channels, esp. for e-mail journeys within Adobe Campaign (e.g., setting up Welcome/Win Back Journeys) to engage customers at different lifecycle stages
* Using existing audiences and defining requirements for the creation of new audiences within the “Hightouch” CDP in close collaboration with multiple stakeholders
* Analysing customer behaviour (e.g., churn patterns and the impact of retention efforts) to provide recommendations for improving the automated, segmented communication flows
* Collaborating with a growing team of experienced professionals in the field of automated and segmented customer communication
Your Profile
What you bring with you.
* Completed degree, ideally with a focus on marketing or customer communication
* 2-3 years of hands-on experience in e-mail marketing, marketing automation and lifecycle marketing
* Strong understanding of customer segmentation and personalisation
* Experience in marketing automation platforms, preferably Adobe Campaigns and Hightouch
* Very good English language skills (CEFR level C)
Desirable extras.
* German language skills
Your Benefits
What you will get in return.
* Partial mobile working within Germany
* State-of-the-art technologies
* Attractive remuneration as well as holiday and Christmas bonuses
* Future-oriented training and development
* Modular onboarding and buddy
* Corporate health management programme
Your Tech Stack
What you will work with.
* Adobe-Stack, esp. Adobe Campaign
* M365
* SharePoint
* Many more depending on the job