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Senior digital marketing manager (m/f/d) rare & epilepsy

Monheim
UCB
Digital Marketing Manager
Inserat online seit: 9 August
Beschreibung

Make your mark for patients To strengthen our Rare & Epilepsy organization, we are looking for a Senior Digital Marketing Manager (m/f/d) for Rare Disease & Epilepsy, to be based in Monheim, Germany. About the role You are responsible for driving the strategic and operational marketing agenda for UCB’s Rare and Epilepsy portfolio in Germany. This role combines deep therapeutic area expertise with a strong focus on digital transformation, omnichannel engagement, and innovative go-to-market strategies. The incumbent will lead the development and execution of integrated marketing and digital strategies that maximize patient value, commercial success, and alignment with EU and global objectives. Who you´ll work with In this role, you will work closely with the global, regional, and local cross-functional teams, including Commercial, Medical, Market Access, Patient Engagement, Digital, Communications, and Conventions, as well as external stakeholders such as Healthcare Professionals and Key Opinion Leaders. What you´ll do Strategic Omnichannel Marketing Excellence: Lead the development and execution of integrated marketing strategies for Rare and Epilepsy indications, ensuring alignment with business goals and patient needs Drive the digital transformation of the business by designing and implementing omnichannel strategies, digital tools, and data-driven marketing solutions Partner with Medical and Patient Engagement to drive disease awareness, HCP education, and patient initiatives, while ensuring strong market positioning of our treatment portfolio. Lead the creation and execution of annual Integrated Strategic Plans including budget planning, resource allocation, and cross-functional coordination Operational Excellence & Performance Management: Translate strategic plans into actionable operational workflows, ensuring timely execution and accountability across teams Define and monitor KPIs across marketing and digital initiatives to ensure continuous improvement and measurable impact Actively collaborate with local Safety staff to ensure pharmacovigilance compliance for those activities that require involvement, guidance and support from LSO and Deputy Communicate any digital initiative, Patient Support Programs or Market Research Programs to be implemented at the affiliates level, to local Safety staff Interested? For this role we’re looking for the following education, experience and skills: Bachelor’s or master’s degree (preferably in Medicine, Biology, Life Sciences, Marketing, or a related field) Minimum of 5 years in relevant marketing positions within the healthcare sector Experience with agile methodologies and digital transformation projects Experience in Rare Diseases or Neurology is a strong asset Proven track record on product launches is a strong asset Completed training as a pharmaceutical representative (certification according §75 AMG), or equivalent training is a strong asset Fluency in German and English Are you ready to ‘go beyond’ to create value and make your mark for patients? If this sounds like you, then we would love to hear from you! About us UCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science. Why work with us? At UCB, we don’t just complete tasks, we create value. We aren’t afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equal opportunities to do their best work. We ‘go beyond’ to create value for our patients, and always with a human focus, whether that’s on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential. UCB is an equal opportunity employer. All employment decisions will be made without regard to any characteristic protected by applicable laws. Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on EMEA-Reasonable_Accommodation@ucb.com. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.

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Home > Stellenangebote > Marketing Jobs > Digital Marketing Manager Jobs > Digital Marketing Manager Jobs in Monheim > Senior Digital Marketing Manager (m/f/d) Rare & Epilepsy

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