Freelancer - UK or Germany (Frankfurt area), 80%
We are seeking a Business Development & Partnerships Manager with a background in IT consulting to drive our business development and visibility in the market. You will be responsible for building a thriving external community around our AI-driven solutions and consulting services. This role goes beyond traditional sales and marketing- it's about forging strategic relationships, engaging with industry stakeholders, and establishing a partner ecosystem t hat enhances business growth.
Key Responsibilities:
* Build and cultivate a professional community of sales partners, independent consultants, and potential alliance partners-including other consulting firms-who can bring our solutions to their networks.
* Develop and execute a marketing strategy focused on network-building, brand visibility, and strategic outreach, especially through events, partnerships, and thought leadership.
* Represent the company at industry events, conferences, and networking opportunities.
* Develop and execute marketing strategies to position our AI solutions and IT consulting services effectively in the market.
* Identify, qualify, and pursue sales opportunities, building a pipeline of consulting projects.
* Collaborate with technical teams to create proposals and presentations aligned with customer needs.
* Stay up to date with the latest AI technologies and trends to identify opportunities for integration into client solutions and to enhance our consulting offerings.
* Develop and manage digital marketing initiatives (LinkedIn campaigns, website updates, thought leadership, community engagement).
* Track and report on marketing and sales performance, adjusting tactics as needed to achieve goals.
Requirements:
* Proven experience in sales and marketing within the IT consulting industry.
* Demonstrated ability to build and sustain professional networks and communities (eg, sales networks, partner ecosystems, consultant alliances).
* Knowledge of IT consulting service models, client engagement processes, and project cycles.
* Familiarity with AI technologies and their business applications; ability to communicate their value to different audiences.
* Strong communication, presentation, and negotiation skills .
* Self-motivated, proactive, and able to manage multiple priorities independently.
* Bachelor's degree in Business, Marketing, IT, or a related field.
Nice to Have:
* Experience with CRM systems ( Microsoft Dynamics 365 ).
* Experience running targeted LinkedIn or digital marketing campaigns.