The role We have big plans for Tomorrow. Our vision: Establish sustainable finance at the heart of society. That's a hell of a lot of work - so let's get started. As a Senior Conversion Optimization Manager at Tomorrow you’ll own two of our key digital touchpoints: our website and app store presence. Your mission is to shape and optimize these channels across the entire customer journey – from the very first click to account activation – to engage and convert curious visitors into excited Tomorrow customers. We’re looking for a freelancer to support our team two days a week. You’ll work closely with Performance Marketing, CRM, Content, Product, and Tech to create a seamless, measurable and scalable user experience. Together with our Web Developers, you’ll drive technical implementation and ensure continuous improvements across channels. Your responsibilities will include: Strategy & Roadmap: Develop and maintain a shared roadmap for data-driven optimization of both touchpoints – in close alignment with Marketing, CRM, Content, Product and Tech. Website & App Store Optimization (ASO): Analyze the performance of our website and app store presence to identify opportunities for improvement and increase conversion rates. Experimentation & A/B Testing: Plan, run and evaluate A/B tests and other experiments. Manage and prioritize a structured backlog of test ideas. Data Analysis & Reporting: Monitor key performance indicators, create regular reports and derive actionable insights. Technical Requirements Management: Work seamlessly with Web Development to define clear technical requirements and user stories – and bring curiosity for new tools and technologies. Team Leadership: Lead a small team of Web Developers to implement optimization measures effectively. What we're looking for Several years of experience in digital marketing, growth, CRO or product marketing Proven expertise in optimizing websites and app store presences – ideally in a digital-first environment Strong analytical skills and hands-on experience with tools like Web Analytics, A/B testing, SEO and ASO The ability to communicate complex ideas clearly and lead with empathy A holistic mindset for cross-channel customer journeys and user-centric thinking Technical understanding and hands-on CMS experience – you know how to translate marketing needs into clear specs A structured work approach, strong quality awareness and collaborative spirit Fluency in both German and English – written and spoken You believe in using money as a force for good – and you’re excited to help us build a better tomorrow, for everyone. What we offer It will be fun too, we promise Together with more than 100 like-minded colleagues, you will work every day to win people over to sustainable finance. Our culture is based on our values, our active new work philosophy and on clear, ambitious goals. But the best way to get to know us is to come and meet us and experience Tomorrow for yourself. You want to work remotely? We want to give all employees at Tomorrow the opportunity to organize their personal life and working hours flexibly and in keeping with their own requirements. Working from home and mobile work are therefore integral parts of our remote-friendly work culture. At the same time, we believe in the huge advantages of meeting up and working together in person. Our fantastic office in Hamburg is the perfect space for this and available to you any time. Our office is wheelchair-accessible, has ground-level access and offers flexible options for designing your workspace. We will be happy to discuss all other details with you when we meet you (virtually) in person. One more thing: for organizational reasons, this position requires your place of residence to be in Germany. What's the next step? We'd like to welcome you to our community. That is why we want to engage with you at eye level and invite you to come as you are - even if you think you don’t fit all the requirements yet. If you're interested in working with us we need the following from you: Your resume, without photo or birth information Your salary expectations and earliest possible starting date. A few sentences about your motivation to build the banking of tomorrow with us Besides, we would appreciate it if you let us know how you would like to be addressed (pronoun / preferred name) so that we can take that into account throughout the application process. Your contact at Tomorrow Carolin About us We are a social business from the heart of St Pauli and our aim is to use money as a lever for positive change – to shape a better future for everyone. We started out in November 2018 with a sustainable current account, which is now used by around 120,000 people in Europe today. Our next step is to establish Tomorrow as a comprehensive financial platform and to channel even more money in the right direction. With an app that is geared towards the needs of our customers, as well as modern, transparent communication and a measurable social and ecological impact. Join our team and help us establish sustainable finance at the heart of society