At EP Equipment, we don't just make electric pallet trucks and forklift trucks - we're revolutionising the industry! Our start-up spirit combined with our global strength enables us to deliver exceptional solutions to our customers worldwide through a strong partner network. Innovation is not just a goal - it is part of our daily work. Do you thrive at the intersection of digital marketing performance and industrial innovation? Join EP Equipment in a hands-on, high-impact role where your expertise in Search Engine Advertising (SEA) directly supports our growth in the forklift and warehouse equipment sector.
* Plan, launch, and optimize high-converting campaigns on Google Ads and Meta (Facebook & Instagram) for B2B lead generation and build upon our existing ad campaigns
* Assist with tailored landing pages and campaign structures for logistics, warehousing, and material handling segments. WordPress and basic web design experience is a plus.
* Improve campaign performance through A/B testing, conversion tracking, and strategic budget allocation.
* Monitor KPIs and deliver actionable performance reports.
* Stay on top of platform updates, algorithm changes, and best practices in SEA for industrial B2B markets.
* Proven experience running performance-focused SEA campaigns in a B2B context.
* Deep understanding of funnel marketing, retargeting, and conversion optimisation strategies.
* Comfortable using CRM systems (preferably HubSpot) and analytics/tracking tools.
* Excellent English communication skills; German or additional languages are a plus.
* Analytical, hands-on, and proactive with a results-oriented mindset.
* Background or interest in logistics, forklifts, or industrial tech is a significant advantage.
* SEO experience is also a significant advantage.
* Innovative Tech – Work with award-winning products, from smart forklifts to automation tools.
* Modern Workplace – Industrial charm on the outside, modern on the inside
* Perfect Location - On-site in Cologne-Mülheim, easily accessible via car or public transit.
* Global Team – Collaborate with colleagues across 12+ countries.
* Career Ownership – Make a real impact and grow in a fast-scaling company.
* Agile Culture – Enjoy autonomy and creativity in a dynamic environment.
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