Job Description With a strong expertise in marketing and consumer engagement, you contribute to the growth of an innovative brand in the running and outdoor industry. As a Shopper Activation Specialist at Salomon, you enhance brand visibility, create impactful consumer experiences, and drive sell-through with our strategic partners in Germany. Your main goal : Enhance consumer experience, brand visibility and sell-through at point of sale together with premium partners, local key opinion leaders and our retail stores with a focus in our epicenters. Your missions : Customer Engagement: Collaborate with sales and customer teams to develop strong sell-through solutions that are inline with joint customer plans Drive Sell-Through: Deliver key activations at POS supporting relevant campaigns at relevant wholesale partner and our own stores Shine Instore: Support of trade marketing plan to highlight/master brand presence instore Retail Initiatives: Coordinate store openings, promotional actions, and visual merchandising programs. Event / Activation: plan, execute and report consumer-facing events (programs) with focus in epicenters Performance Tracking: Monitor KPIs, digital ROI, and provide actionable reports to local and EMEA leadership. Collaboration / Network: Create, activate, and grow influencing communities in our epicenters. Collaborate with local opinion leaders in key cities to address new consumers Qualifications Essential skills & experience 1-3 years shopper/trade marketing experience in leading branded consumer goods in FMCG or leading Sporting Goods. Experience in working directly with accounts and sports industry experience are a plus Relevant education in university and/or business school course work, Bachelor degree in Business with focus on marketing preferred. Essential competencies Understanding of wholesale and own retail business Understanding of consumer/shopper behavior Budget planning and tracking, vendor management Understanding of brand, marketing & shopper concepts Understanding and analyzing of trade marketing KPIs Foreign languages: Fluent in English, proficiency in German mandatory Computer skills: command of Microsoft Office, graphic/ design programs are a plus Qualifications : Customer Focus : Advocates for the customer even at short-term cost to own company, in the interest of long-term benefit to both. Is a trusted advisor to the customer and is included in strategic-level discussions to enhance customer’s own offering Communication : Recognised as an exceptional communicator who can tell stories and messages to a high regard. Operates with high integrity and can adapt voice, style and tone to any audience across multiple channels Collaboration : Creates new collaboration “networks” to achieve goals. Recognizes sources of conflict and acts to resolve them to get to win-win outcomes Additional Information Permanent contract, Full Time Job located in Garching, Germany Driving licence - You will be asked to travel around Germany to meet with our key account and premium partners