Global Marketing Lead
About the Role:
We seek a seasoned marketing professional to spearhead our global marketing strategy, driving brand awareness and commercial growth across various touchpoints.
Key Responsibilities:
* Develop and execute integrated marketing plans that harness consumer insights and fuel our brand objectives in the long term.
* Promote marketing innovation across markets through cross-functional programs and collaborations with stakeholders.
* Leverage partnerships to drive results-oriented marketing strategies and amplify impact globally.
* Collaborate with cross-functional teams to foster excellence and motivate others within the organization.
* Support regional teams in implementing their marketing initiatives by delivering impactful activations and sharing best practices.
* Brief and guide multiple agencies (PR, experiential, digital) to measure campaign success using tailored KPIs.
Requirements:
* A degree in marketing, communications, or related fields.
* At least 7 years of experience in a similar Consumer Marketing role, preferably in the energy sector.
* Extensive expertise across diverse consumer touchpoints such as brand partnerships, PR, digital communications, social media, content, and experiential.
* Familiarity with matrix organizations and experience working with internal and external stakeholders.
* Exceptional stakeholder management and organizational skills for cross-country projects.
* A creative problem-solver with an entrepreneurial mindset.
* Passion for our products and services.
* Excellent written and verbal communication skills in English; proficiency in German is beneficial.
Benefits:
* Diverse work arrangements: hybrid work model, flexible hours, sabbatical or extra vacation time for work-life balance.
* International opportunities: up to 20 days in the European economic area.
* Modern workspace: ergonomic standards, innovative spaces for creativity and productivity.
* Growth opportunities: access to extensive training and development resources.
* Family support services: childcare assistance, holiday care, nursing support, and everyday help.
* Catering options: fresh meals and beverages in our subsidized cafeteria.
* Wellness offerings: on-site fitness club, physiotherapy, flu shots, mental health resources.
* Employee benefits: employee stock program, pension scheme, employee discounts, insurance packages.
* Nearby amenities: easy public transportation, free parking, e-vehicle charging stations.
* Flexible mobility options: private car and bike leasing.