SolaX Power is actively seeking a highly skilled Marketing Manager to spearhead the strategic development and promotion of our solar energy solutions in the German market. In this pivotal role, you will be entrusted with the responsibility of formulating and implementing robust marketing strategies aimed at fortifying brand visibility, fostering customer engagement, and propelling sustainable business growth.
Job Responsibility
* Marketing Communication & Content Creation: Develop and localize marketing and product materials that clearly communicate SolaX Power's value proposition. Manage press releases, newsletters, and social media channels to ensure consistent and strategic messaging.
* Marketing Events & Partner Support: Plan and support marketing events, trade fairs, roadshows, and training activities in collaboration with sales and technical teams.
* Digital Marketing & Media Management: Support local website optimization (SEO/SEM) and coordinate media advertising initiatives to enhance brand visibility and online presence.
* Customer & Market Support: Support local customers with tailored marketing initiatives and gather structured market feedback to contribute to product positioning and development.
* Industry Relations & Brand Development: Build relationships with industry associations and support brand visibility initiatives such as awards and ratings programs.
Job requirement
* Substantial experience within the relevant industry is highly preferred.
* Possession of comprehensive product knowledge is advantageous.
* Having experience in managing social media is a must
* Proficient in conceptualizing and producing impactful marketing materials.
* Proven expertise in planning and executing successful marketing events.
* Familiarity with best practices in SEO and SEM.
* Competent in managing social media platforms effectively.