About the Role
Support, conduct and analyze data and market research studies (e.g. competitor, market, digital campaign analysis, category, customer, consumer, and shopper) to provide accurate and timely information and relevant insights for strategic and operational decisions.
What You Will Do
1. Perform analyses of relevant data and prepare insights and recommendations to develop and grow the business by the integration of the knowledge of market, consumer and shopper
2. Gather information, monitors data on relevant trends and activities, and contribute to data and insight sharing with stakeholders
3. Create reports and scorecards and provide required data to organization (market, shopper & consumer).
4. Support validation of vision, drivers, plans and/or recommendation by ensuring relevant insight is available to support argumentation
5. Consolidate relevant customer, consumer shopper and market analysis and understanding to generate insights, ideas and concepts, proactively use this information within assigned projects.
6. Develop analysis of current data information to generate recommendations on the opportunities and / or risks for our business and brands have in the market.
7. Monitoring of the market development according to retail panel, consumer panel, retail POS, media and ad hoc research data in the relevant tools such as power BI, NIQ Discover, Yougov Simit online.
8. Responsible of the choice of adequate research method for each assigned projects. (market & consumer). Thinking together to deliver the most efficient recommendations for the business. Actively participate in customer, consumer & shopper related decision making.
Who You Are
With your previous experience in consumer research and retail panel data (e.g. NIQ, IRI, IQVIA etc.), as a data analyst, manager or in a financial or performance-related role, you bring valuable knowledge and skills. Preferably you have knowledge and experience in the field of performance management and/or trend analytics. Hands-on experience with Power BI, including building dashboards and reports from scratch is a must.
You hold a Bachelor's degree in Marketing, Economics or Econometrics, are fluent in English, and bring a service-oriented mindset, strong analytical and presentation skills, and a collaborative team spirit.
What We Can Offer You
Salary in line with market benchmark. Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us
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