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Brand manager rx – gastroenterology (m/f/d)

Bad Homburg
GULP – experts united
Brand Manager
Inserat online seit: 7 April
Beschreibung

We are currently seeking a Brand Manager Rx – Gastroenterology (m/f/d) for our pharmaceutical client in Bad Homburg for a permanent position. In this key role, you will be responsible for one of the most successful product lines in the field of gastroenterology .

We look forward to receiving your application!

Here's what our clients offer

1. Growth market: The responsibility for an extremely successful brand in an expansion phase.

2. Culture & Team: A Great Place to Work certified environment with flat hierarchies and an appreciative "you" on equal terms.

3. Scope for creativity: We encourage your ideas and offer you the freedom to actively put them into practice.

4. Attractive package: Competitive salary, excellent company pension scheme and other individual benefits.

5. Presence & Flexibility: A modern workplace in Bad Homburg with the necessary flexibility for a healthy work-life balance.

Your tasks

6. Strategic brand management: Development and implementation of marketing strategies for our key brand in the field of pancreatic enzymes/gastroenterology.

7. Cross-functional Leadership: Coordination and management of the cross-functional brand team (Market Access, Medical, Sales, Supply Chain and Business Intelligence).

8. Performance & ROI: Creation of business cases, assumption of forecast responsibility and optimization of the marketing mix to maximize profitability.

9. Market analysis: Interpretation of market trends and health policy developments to identify new market opportunities.

10. Omnichannel marketing: Conception of modern marketing and advertising materials including digital channels.

11. Stakeholder Management: Building close relationships with national and regional Key Opinion Leaders (KOLs) and providing product training for the field staff.

Your profile

12. Education: Master's degree in economics, natural sciences or a comparable field.

13. Qualification: Knowledge according to § 75 AMG is desirable.

14. Experience: At least 5 years of solid experience in Rx product management. Expertise in gastroenterology (ideally pancreatic enzymes or cystic fibrosis) is a decisive advantage.

15. Project management: Demonstrable success in leading interdisciplinary project teams.

16. Skills: Strong knowledge of digital/omnichannel marketing and excellent presentation skills.

17. Soft skills: You are a team player with high self-motivation who impresses with strong communication skills and empathy.

18. Mobility: Willingness to travel for close collaboration with sales and customers on site.

19. Languages: Fluent German and English.

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