About UsSharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.About the RoleAs Director of Marketing, you will lead Shark Beauty’s marketing strategy and execution across Germanyand serve as a key voice in shaping our approach to consumers in the region. Based in Frankfurt, you’ll act as both a commercial driver and cultural ambassador, ensuring Shark Beauty resonates with diverse regional audiences while supporting our global growth strategy.This highly visible role requires a balance of strategic thinking, compelling storytelling, local expertise, commercial rigor, and team leadership to build brand connection and deliver measurable growth.What You'll Do:Regional Leadership & Strategic PlanningServe as the voice of the Dach consumer to the Shark Beauty CMO, advocating for regional nuances in consumer behavior, retail dynamics, and media consumptionLead localization of Global Shark Beauty Marketing strategy, aligned with SharkNinja’s global priorities and brand standardsEscalate to global stakeholders what is required for Shark Beauty to win in the DachregionGo-to-Market ExcellenceOwn GTM planning and execution for the Dach region, including product positioning, partnerships, launch strategy, pricing, media, and retail readinessLocalize global campaigns while ensuring cultural relevance and business impactPartner with sales to drive category expansion, retail activation, and trade marketing strategies across key accountsTeam Leadership & CollaborationBuild, lead, and develop a high-performing Dach Marketing team, who are responsible for the GTM execution of Shark Beauty’s global marketing strategy in their specific marketsFoster strong cross-functional partnerships across Product Marketing, Media, Creative, Sales, and Regional Distributors to achieve Outrageously Extraordinary growthLiaise with local agencies and partners to drive executional excellence in media, PR, and in-store experiencesConsumer, Category & Brand StewardshipChampion a consumer-first mindset, elevating local insights to inform brand strategy and innovation roadmapsMonitor performance KPIs, optimize marketing investments, and drive continuous improvement across marketsEnsure Shark Beauty’s portfolio is positioned for long-term relevance and growth in the region, act as advocateWhat You'll Bring10+ years of marketing experience at a multinational beauty or personal care company, with at least 5 years in a regional or general management role across Dach marketsDeep understanding of regional culture, consumer preferences, and retail environmentsExperience influencing global organizations and adapting global playbooks to regional realitiesStrong leadership, stakeholder management, and team development capabilitiesFluent in German and EnglishWillingness to travel across the region and to HQ as neededOur CultureAt SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.What We OfferWe offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.Learn more about us:Life At SharkNinja Outrageously ExtraordinarySharkNinja's Candidate Privacy Notice can be found Website candidates based in China, please visit: Website candidates based in Vietnam, please visit: Website do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture ataccommodations@sharkninja.com #J-18808-Ljbffr