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Senior Paid Social Manager (m/f/d)
* Full Time
* Hybrid
* Frankfurt, Germany
* With Professional Experience
* 6/15/25
We are INNOCEAN Europe. A marketing and communications network that combines pan European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai and Kia, we continue to be inspired by the words of Chung Ju-Yung: Have you tried? With this in mind, we help brands and people unleash their potential and live up to their role as challengers.
To strengthen our AdTech Team, we are looking for you to join us as soon as possible as a
Senior Paid Social Manager (m/f/d)
Location: Frankfurt
Your Tasks:
* End-to-End Campaign Management: Plan, execute, and continuously optimize full-funnel and performance-driven paid social campaigns (Meta, TikTok, LinkedIn, Pinterest and other paid social channels).
* Strategic Development: Design and implement data-backed strategies aligned with business growth objectives, ensuring scalability and efficiency across paid social touchpoints.
* Performance Analysis & Optimization: Monitor campaign metrics, conduct A/B testing, and translate data into actionable insights to enhance campaign effectiveness.
* Cross-Functional Collaboration: Partner with internal teams including analytics and creative units to ensure cohesive execution and alignment with broader marketing goals.
* KPI Tracking & Reporting: Define success metrics, oversee performance tracking across the entire funnel, and deliver clear, structured reports to senior leadership and relevant stakeholders.
* Workflow & Process Optimization: Contribute to the development and standardization of internal workflows and automation practices to drive operational efficiency and campaign scalability.
Your Profile:
* At least 3 years of experience working as a paid social specialist.
* In-depth knowledge of developing and optimizing social paid strategies.
* Extensive practical experience with Meta, TikTok, LinkedIn, Pinterest, and other paid social platforms.
* Strong understanding of real-time bidding.
* Completed degree in marketing, business, media, or a comparable qualification.
* Proficient in MS Office, especially PowerPoint and Excel.
* Strong analytical mindset and ability to make data-driven decisions to optimize campaigns.
* Strong communication and coordination skills, with a willingness to collaborate with diverse teams.
* Knowledge of tracking tools, automation, and new marketing technologies.
* Strong presentation skills and ability to manage relationships with clients.
Nice to Have:
* German language skills.
* Experience with programmatic DSPs (DV360, The Trade Desk, Teads, Amazon).
* Experience with Ad Server.
* Experience with analytics tools (GA4, Adobe Analytics).
* Automotive experience or passion for cars.
What We Offer:
* An international and diverse team with a lot of fun at work.
* Meal vouchers to cover part or all of your lunch.
* Opportunities for training and further development to advance your career.
* Flexibility to work from home two days per week (Mondays and Fridays).
* A pet-friendly office environment.
* The opportunity to work remotely from abroad for up to two weeks per year.
* Modern facilities and excellent infrastructure to support your aspirations.
* Additional corporate benefits, including a fresh fruit basket, ergonomic workspace setup, and access to an online benefits platform.
We provide a work environment where you can grow and make an impact. If you want to be part of a very international team with a collaborative spirit, click on Apply Online.
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