IntroductionMain Responsibilities – Regional
Activation & Market ExecutionThe Regional Marketing
Communications Manager is responsible for the regional activation
of Megger’s marketing strategy, ensuring that marketing activities
contribute to commercial funnel generation, brand visibility, and
regional marketing KPIs in line with agreed strategy and
budgets.The role focuses on four core areas of regional marketing
execution.The Megger office is located in Aachen. A hybrid working
arrangement may be agreed with the selected candidate, depending on
business needs and mutual agreement. Your TasksEvent
ManagementEnd-to-end planning, coordination, and execution of
regional events aligned with Megger’s marketing strategy and
commercial priorities.This includes:Trade shows and
exhibitionsIndustry seminars and technical eventsMegger
DaysDistributor and partner eventsTechnical webinars (native or in
cooperation with partners)Responsibilities include end to end event
planning, coordination with internal stakeholders and partners,
management of event KPIs, and post-event reporting to ensure
activities contribute to lead generation and opportunity
funnel.Channel Partner Marketing (Co-Op Programmes)Generation,
activation, and monitoring of marketing activities executed jointly
with channel partners and distributors.These partner marketing
initiatives may include:SponsorshipsCo-exhibiting at
eventsVisibility on partner websites or platformsCo-branded
literature and promotional assetsVideos and webinarsMedia
packsPromotional merchandisingOther partner marketing initiatives
agreed within co-op programmesThe role ensures partner activities
align with regional strategy and channel needs, acting as a liaison
with partners and distributors while monitoring performance and
results to reach Megger business needs.Regional Market
ActivationLocalisation and activation of central marketing
campaigns within the region, as well as development and execution
of targeted regional initiatives, and other activities designed to
increase brand awareness, reach, and relevance within
theregion.Reporting, KPI Management & Regional CoordinationThe
role contributes to the delivery of regional marketing KPIs
by:Monitoring marketing activity performance and ROIProviding
regular reporting on regional marketing activity and
resultsSupporting regional marketing KPI tracking and corrective
actions where requiredCoordinating with central marketing teams and
commercial stakeholders to ensure alignment with strategy and
budgets.Your ProfileTechnical Skills / Knowledge /
QualificationsHands-on experience in end-to-end event management,
including trade shows, seminars, and partner events.Experience in
B2B marketing campaigns and regional marketing
activation.Experience working with channel partners and distributor
marketing programmes.Experience operating within a KPI-driven and
data-driven marketing environment.Ability to generate, track, and
report marketing funnel performance and campaign ROI.Experience
coordinating regional marketing campaigns and initiatives aligned
with global strategy.Strong ability to analyse campaign and event
performance and provide structured reporting.Ability to work
effectively within defined marketing strategies, structures, and
budgets.Strong written and verbal communication skills.Language
RequirementsNative-level proficiency in German.Professional
proficiency in English (written and spoken).Soft SkillsStrong
communication and stakeholder management skills.Proactive and
solution-oriented mindset.Adaptability in dynamic market
environments.Problem-solving and analytical thinking.Organised and
able to manage multiple initiatives simultaneously.Cultural
awareness and ability to work across international
teams.Collaborative mindset and ability to work with internal
teams, partners, and agencies.Note: Digital & Social Media
ScopeDigital marketing infrastructure, website management, and
social media channel management are handled by a central marketing
team and not regionally. Regional Marketing Managers may provide
regional inputs or content where required; however, publishing,
channel management, and performance tracking of digital platforms
remain the responsibility of the central team.The role therefore
focuses on regional activation, partner engagement, and event
execution, rather than central marketing production or digital
platform management.BenefitsStructured onboarding during your
orientation phaseWe priorities the individual development of your
professional and personal strengths with excellent training,
continuous learning, and professional career development
opportunitiesChallenging tasks in a system-relevant industry,
freedom of organization and decision-making as well as a high
degree of personal responsibility, working in an international and
innovative environmentCompetitive remuneration, variable bonus
payments, company pension scheme, private accident
insuranceAdditional informationAbout Megger:With a rich history
spanning over 130 years, Megger is a well-established company
renowned in the electrical testing and measurement industry. Our
dedication to precision, reliability, and safety has earned us a
distinguished reputation, making us a trusted partner for
professionals and organisations in need of dependable electrical
testing and measurement, including monitoring solutions.We serve a
wide array of industries, spanning utilities, manufacturing,
maintenance, renewable energy, heavy industry, transportation, and
more. At Megger, our extensive product and service offerings
encompass a broad spectrum of applications, addressing critical
electrical measurements. These include insulation resistance
testing, ground resistance testing, a comprehensive range of
dielectric testing, advanced transformer diagnostics, DGA
(Dissolved Gas Analysis), partial discharge analysis, cable fault
locating and diagnostics, Smart Grid testing, and much moreSounds
like your next career move?Please apply via the contact form below
or via the link: Karriere*** As we operate in an international
environment and collaborate with global stakeholders, the initial
screening process is conducted in English. Therefore, please submit
your CV in English.In case of any questions, please contact us
directly via (Inhalt entfernt)
Standort
Megger GmbH, Berlin