Head of Analytics & Insights | €80bill+ Revenue | DAX 40 | Customer Journeys & Smart Pricing | Cologne/Bonn (Hybrid)
AI Futures have been exclusively retained to appoint a Head of Analytics & Insights for a leading DAX 40 organisation headquartered in Cologne/Bonn. This is a pivotal leadership role driving group-wide strategy across customer analytics, churn prevention, logistics optimisation, dynamic pricing, and digital engagement; with direct influence on retention, revenue, and platform growth.
You’ll lead a high-performing team (20 people) to analyse customer behaviours, journeys, logistics flows, and pricing dynamics, connect the dots across data sources, and design actionable strategies. Crucially, you’ll not only define the insight frameworks but also execute changes at scale, improving customer experience, loyalty, and commercial outcomes across global operations.
Hybrid: 2 days per week onsite in Cologne/Bonn
Remuneration: Up to €200k total package
The Role
* Own analytics across churn, shopping behaviour, pricing, and retention.
* Design frameworks to measure loyalty, satisfaction, and customer lifetime value.
* Analyse customer journeys end-to-end, identifying weak points and opportunities for uplift.
* Build and apply smart pricing / dynamic pricing models to optimise revenue.
* Translate insights into action plans that improve engagement and commercial performance.
* Lead and coach a team of 15–30 in delivering measurable improvements at pace.
* Champion advanced analytics and AI/ML in segmentation, personalisation, and forecasting.
* Ensure strong data governance, scalable processes, and business adoption of insights.
The Candidate
* 7+ years in analytics, insights, or customer data leadership roles.
* Proven track record in customer analytics: churn, retention, loyalty, pricing optimisation.
* Hands-on experience turning insights into platform or CX improvements.
* Strong technical skills: SQL and Python essential; experience with GCP, Tableau/Power BI advantageous.
* Experienced leader of analytics teams (10+ FTE), delivering both strategy and execution.
* Excellent stakeholder management across product, marketing, sales, and tech.
* Fluent in German; English a strong advantage.
AI Futures Ltd | Filling the AI Skills Gap®