Seeing beyond - future of medical technologyFor more than 100 years, ZEISS medical technology has been driving progress in ophthalmology and microsurgery. In ophthalmology, our solutions help to maintain and improve people's vision at every stage of their lives. In microsurgery, our solutions enable targeted interventions on diseased tissue so that small and sensitive organs continue to function optimally.Medical technology from ZEISS supports medical professionals in improving the lives of patients worldwide. The fact that our actions have a direct impact on people's well-being is what drives us every day.Your RoleDevelop and implement a comprehensive and holistic marketing framework for neuro/spine surgery workflowsCreate and oversee the execution of an annual strategic marketing planLaunch new products and workflows across different markets and customer segmentsDevelop and implement a clinical marketing strategyDesign innovative multi-channel campaigns targeting healthcare professionals and beyondManage content creation and coordinate with external agenciesDefine clear marketing KPIs, measure success, and foster cross-sector and cross-SBU collaborationYour ProfileAcademic degree in marketing, medicine, management or business administration, ideally complemented by an MBASolid work experience in marketing or customer-facing roles within medical marketsDeep understanding of B2B or medical marketing environmentsFirst leadership experience and strong team and relationship orientationInnovative open mindset, eager to advance from traditional to next-generation marketing approachesPragmatic executor with high work standards and willingness to travel up to 30% for international trade shows and customer visitsFluent in English, both written and spoken; fluency in German is a strong advantageYour ZEISS Recruiting Team:Sabrina Rieker #J-18808-Ljbffr