Join to apply for the Chief Marketing Officer role at ALLPLANContinue with Google Continue with GoogleJoin to apply for the Chief Marketing Officer role at ALLPLANGet AI-powered advice on this job and more exclusive features.Sign in to access AI-powered advicesContinue with Google Continue with GoogleContinue with Google Continue with GoogleContinue with Google Continue with GoogleContinue with Google Continue with GoogleContinue with Google Continue with GoogleContinue with Google Continue with GoogleDirect message the job poster from ALLPLANAs our Chief Marketing Officer (CMO), you will be a key member of the executive leadership team, responsible for shaping and executing a global marketing vision that accelerates growth, strengthens our brand, and positions us as a leader in the AEC software industry. We are seeking a data driven, highly accomplished, internationally experienced marketing executive with a proven track record of fueling growth on a global scale.KEY RESPONSIBILITIES:Global Marketing Strategy: Develop, own, and implement a comprehensive, multi-year global marketing strategy fully aligned with the company’s business objectives. Ensure the strategy drives sustainable growth, increases brand equity, and positions the company as an industry thought leader.Brand Leadership: Define, evolve, and safeguard the global brand identity. Ensure consistent, impactful brand positioning and messaging across all markets and channels, tailored to regional and cultural nuances.Executive Team Collaboration: Act as a strategic partner to the CEO and C-level peers (e.g., CSO, CFO, CTO), ensuring seamless integration of marketing, sales, product, and technology strategies for maximum business impact.Team Leadership & Development: Lead, inspire, and develop a high-performing, diverse global marketing organization. Foster a culture of creativity, accountability, and data-driven decision-making at all levels.Market Intelligence & Innovation: Oversee global market research, customer insights, and competitor analysis. Anticipate trends, identify new growth opportunities, and drive continuous innovation in marketing approaches and technologies.Integrated Campaigns: Oversee the planning and execution of integrated, multi-channel marketing campaigns (digital, social, events, PR, content, industry networks) that drive demand, engagement, and conversion worldwide.Budget & Performance Management: Own the global marketing budget, ensuring effective allocation of resources and maximum ROI. Establish KPIs and deliver regular, data-driven performance reports to the executive team and board.Sales Enablement & Demand Generation: Partner with Sales and Product to develop and execute global demand generation and sales enablement strategies, including tailored programs for key markets and customer segments.Stakeholder & Partner Management: Build and maintain relationships with key industry partners, associations, and influencers to enhance the company’s visibility, reputation, and market access.Corporate Representation: Represent the company at major global industry events, conferences, and with key clients and stakeholders, serving as a visible ambassador for the brand.REQUIREMENTS:Education: Bachelor’s degree in Marketing, Business, or a related field required; MBA or advanced degree strongly preferred.Extensive Experience: At least 15 years of progressive marketing leadership, with a minimum of 7 years in a senior executive (C-level) role in the AEC or software industry, managing large international teams and budgets.Global Perspective: Demonstrated success in developing and executing global marketing strategies, with deep understanding of regional market dynamics, customer behavior, and regulatory environments.Strategic Vision: Exceptional strategic and analytical skills, with a track record of translating market insights into actionable, innovative marketing initiatives that drive measurable business results.Growth mindset: creative problem solver and demonstrated experience to drive new customer / new market growthBrand Stewardship: Proven expertise in building, evolving, and protecting global brands, including experience with rebranding, brand architecture, and reputation management.Digital & Data-Driven: Advanced knowledge of digital marketing, data analytics, marketing tools/automation, and CRM systems. Experience leveraging data to optimize campaigns and inform executive decision-making.Leadership Excellence: Outstanding leadership, communication, and interpersonal skills, with the ability to inspire and align cross-functional, multicultural teams across geographies.Change Agent: Demonstrated ability to lead through change, drive innovation, and adapt to rapidly evolving market conditions and technologies.Languages: Fluent in English (written and spoken); additional languages are a strong asset.WHAT WE OFFER:Executive-level responsibility and influence in a dynamic, international software companyDirect impact on the company’s strategic direction, growth, and global reputationCollaboration with a high-caliber executive team and the opportunity to shape the future of the AEC software industryThis CMO role is designed for a visionary leader ready to set new standards for global marketing excellence in the AEC software sector. If you are passionate about building world-class brands and driving international growth, we look forward to meeting you.Seniority levelSeniority levelExecutiveEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesSoftware DevelopmentReferrals increase your chances of interviewing at ALLPLAN by 2xSign in to set job alerts for “Chief Marketing Officer” roles.Continue with Google Continue with GoogleContinue with Google Continue with GoogleChief Marketing Officer (Crypto/Blockchain)VP Sales France/Italy/Germany - Influencer MarketingImeon CMO Head of Marketing (Co-Founder-Rolle / Equity)Strategist CMO - Shape the Future of Business Education GloballyVice President Marketing (w/m/d) 100 % remoteHead of Marketing (m/w/d) im D2C-EcommerceHead of Growth Marketing - (Remote - Germany)Cologne, North Rhine-Westphalia, Germany 1 week agoWe’re unlocking community knowledge in a new way. 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