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Senior enterprise abm marketing manager (m/w/d)

München
ATOSS Software SE
Marketing Manager
Inserat online seit: Veröffentlicht vor 12 Std.
Beschreibung

Senior Enterprise ABM Marketing Manager (m/w/d) ATOSS Software SE is one of Germany’s most successful tech growth stories. As the market leader in Workforce Management Software, we help companies work more intelligently, creatively, and humanely, optimizing the balance between profitability and people. At ATOSS, we are a rare company: according to Handelsblatt (10/24), just 309 public companies worldwide achieved over 20% return on sales for ten consecutive years. Only two are based in Germany and ATOSS is one of them. With 19 years of record‑breaking growth, over €2 billion market cap, and listings in SDAX and TecDAX, we’re scaling globally and growing. About this role: As Senior Enterprise ABM Marketing Manager, you will lead the strategic development and execution of marketing initiatives for ATOSS’s enterprise segment. Your mission is to design and scale ABM‑driven programs that build deep relationships with strategic accounts, drive pipeline growth, and position ATOSS as a trusted partner for large organizations. This position is based in Munich and follows a hybrid work model, combining on‑site and remote work. Key Responsibilities Develop and own industry‑specific segments of the enterprise marketing strategy, with a strong focus on execution through Account‑Based Marketing (ABM) principles. Design and execute ABM campaigns for strategic enterprise accounts, leveraging AI‑driven personalization and data‑driven targeting. Partner with sales, sales enablement, and SDR teams to align marketing initiatives with go‑to‑market priorities and account plans. Work with content and event teams, utilizing AI tools, to create tailored content, events, and experiences that engage decision‑makers and influencers within target organizations. Define, track, and report on KPIs to measure ABM program effectiveness and inform ongoing optimization. Manage relationships with internal and external stakeholders to ensure seamless execution and foster continued innovation in enterprise marketing. Stay current on B2B enterprise trends, ABM best practices, and competitive landscape to inform strategic decisions. Key Requirements Degree in Marketing, Business, Communications, or a related field. At least 7 years of hands‑on experience in B2B enterprise marketing, preferably in SaaS or technology environments. Proven expertise in developing and executing high‑impact Account‑Based Marketing (ABM) strategies that drive pipeline growth and revenue. Exceptional strategic planning and analytical skills, with a strong focus on data‑driven decision‑making. Demonstrated ability to lead cross‑functional initiatives and collaborate effectively with sales teams. Strong copywriting, editing, and messaging skills with a track record of engaging diverse enterprise audiences and delivering measurable results. Experience leveraging digital sales rooms (DSRs) in partnership with sales for ABM is a strong plus. Consistent record of maintaining brand integrity across campaigns, content, platforms, and customer touchpoints. Native‑level German and business‑fluent English (C1/C2) are essential for success in this role. Our Benefits Competitive rewards: including profit‑sharing and employee stock program. Structured onboarding and continuous leadership development: clear career paths, onboarding through expert & leadership tracks, plus access to ATOSS Academy. Flexible work culture: hybrid options (remote within the EU), 30 days of vacation, and a strong commitment to diversity & inclusion. Engaging team environment: seasonal company events, team retreats, and an in‑house barista. Health & wellbeing: including regular check‑ups, corporate wellness programs, and Wellhub membership. Stability & growth: company listed on SDAX & TecDAX, with 19+ years of record‑breaking revenue and a 30%+ EBIT margin; certified Top Employer© for the 5th year in a row. At Atoss, great talent knows no limits. We welcome professionals from all backgrounds and empower their growth through an inclusive, skill‑focused environment. Join us and be part of a high‑growth, future‑focused company! #J-18808-Ljbffr

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