What you will do:
As Senior Brand Marketing Manager at Aeyde, you will be at the heart of our brand's growth and visibility, driving both strategic initiatives and hands-on execution. You will plan and own the global marketing calendar, ensuring alignment and smooth collaboration across Creative & Content, Communications, Digital Marketing, Product and Merchandising.
You own the planning, budgeting and coordination of all brand projects - both offline and online - across all channels. This is a hands-on, fast-paced role where you manage projects end-to-end and work very closely with all departments to bring initiatives to life. Further responsibilities and qualifications are outlined below.
Plan, own and maintain the brand & marketing calendar, ensuring clear structure, alignment and timely execution across all relevant teams.
Develop and execute brand marketing initiatives in close collaboration with Creative, Content, Digital Marketing, Communications, Product, Merchandising.
Act as the central interface between relevant teams to ensure smooth collaboration and marketing delivery.
Ensure a consistent and elevated brand presentation across all channels (campaigns, social, web, newsletters, on-site activations).
Plan, organize and execute customer and community events on-site at Aeyde Haus in Berlin, in close alignment with the Communications Director.
Manage brand projects end-to-end: timelines, budgets, approvals and delivery of creative assets.
Support campaign planning with a clear understanding of brand KPIs, performance insights and business goals.
Identify opportunities to strengthen brand awareness, community engagement and cultural relevance, always in alignment with Communications strategy.
Bring a hands-on, solution-oriented mindset to a fast-paced, entrepreneurial environment.
What you will bring:
4+ years of experience in brand marketing, brand management or creative project management roles.
Graduated in the field of marketing, international business, luxury fashion management.
Experience in the fashion luxury, beauty or retail industry.
Strong planning, organizational and prioritization skills - you enjoy creating structure and clarity.
Proven experience owning marketing calendars, timelines and cross-functional projects.
Strong understanding of brand-building, storytelling and the fashion & media landscape.
Hands-on, detail-oriented and proactive - you execute as confidently as you plan.
Fluent in English.
What we offer:
A bright and spacious design office in the heart of Berlin embodying our brand values and focusing on employee well-being.
A unique chance to shape our company's future and build a global brand, all within a motivating, international work environment with employees of 14+ nationalities.
A high level of responsibility, creative freedom, and the opportunity to bring your originality, ideas, and independence to life.
Once-per-season gift voucher, to be used on Aeyde footwear and accessories.
Subsidized Urban Sports Club membership, Berlin Public Transport pass or German lessons for international employees.
30 days of holidays.
Flexible hybrid working model subject to team specifications.
Regular team events include our Christmas and Summer Party as well as extraordinary monthly team lunches.
Relocation assistance available including visa support.
About Us
Aeyde is a Berlin-based footwear and accessories house founded in 2015. Our mission is to challenge preconceived notions of luxury and the fashion industry by focusing on transparent pricing, sustainable sourcing, slow consumption, and minimal design. We started as a digital-first, D2C brand and continue to apply this mindset today. As we strive to be at the forefront of fashion innovation we are looking for people that can help us shape the future. Working at Aeyde, you will become an integral part of an international fashion start-up with many opportunities for personal development and the chance to shape a fast-growing brand on an international level.