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Brand manager emea (m/f/d)

Düsseldorf
Ecovacs Europe GmbH
Brand Manager
Inserat online seit: 1 Februar
Beschreibung

Your ResponsibilitiesBrand Strategy & PlanningLocalize global brand positioning into actionable strategies tailored for EMEA marketsLead the development and execution of regional brand campaigns, product launches, and seasonal momentsEnsure brand consistency across all touchpoints (digital, retail, PR, partnerships)Market Intelligence & InsightWork with consumer insight teams or local agencies to identify category trends and consumerbehaviourConduct competitor benchmarking and translate learnings into actionable brand movesCross-functional & Cross-country CollaborationLiaise closely with Global HQ, local country teams, and commercial stakeholders (sales, trade marketing, etc.)Act as the brand lead for creative alignment, agency briefings, and internal approvalsCampaign Development & ExecutionOwn the 360° brand calendar across EMEA: hero campaigns, KOL/influencer activities, PR pushesOversee localization and transcreation of key visual assets and messagingCollaborate with digital & media teams to ensure brand campaigns land with strong ROIPerformance TrackingMonitor brand health metrics, campaignKPIs, and share of voice across countriesUse insights to optimize future campaigns and build best practice playbooksYour profileBachelor’s orMaster’s degree in Marketing, Business, Communications or related fields5+ years of brand management or marketing experience, ideally in consumer goods, electronics, or lifestyle sectorsProven experience in multi-country marketing within the EMEA regionStrong creative sense with excellent project management skillsFluent in English; additional European languages (German, French, Spanish) a plusComfortable in matrixed and cross-cultural environmentsHands-on, proactive, and able to balance strategy with executionExperience working with both global brand teams and local marketing executionStrong understanding of retail, e-commerce, and omni-channel brand-building in EMEAData-driven and outcome-oriented, yet brand-sensitiveWhat we offerCompetitive salary and benefits package.Opportunity to work in a fast-paced, international environment.Professional growth opportunities within a leading global brand.Gym supportContact UsAre you as excited as we are about the future of robotic technology? Then we have to meet! Join our ride andsend your complete application documents with your salary expectations and the earliest possible starting date in English via the application link. #J-18808-Ljbffr

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