Über den Job
You love strong brands - we love strong personalities! Become part of Danone and our team with the successful brands Volvic, Aptamil, Activia, Actimel, Alpro and more.
* Understand key drivers of category and brand performance through category management, innovative sell-in stories, and activation plans to drive growth
* Act as Sales spokesperson in the innovation process to ensure incremental value for consumers, customers, Danone, and the planet
* Translate category, consumer, and shopper insights into a shared category vision that guides commercial execution across teams
* Develop shopper activation campaigns and integrate data insights to enhance category strategies, including PICOS and in-store activation
* Collaborate cross-functionally with Field Force and manage external agencies to deliver impactful shopper communication
* Support commercial excellence by balancing market realities with internal goals and driving execution across teams
* Lead development of 4P strategies, GTM innovation plans, and brand strategy translation across channels with Marketing and Key Account
* Ensure bottom-up planning meets targets, track performance (listings, innovations, distribution), manage budgets, and support cross-functional topics
Über Dich
* Relevant Business Degree, with a Sales, Marketing or Business management specialization
* First experience in Marketing / Sales in FMCG are favourable, ideally in Shopper Marketing or Market Strategy
* Strong analytical, conceptual and presentation skills
* Advanced communication skills (written, oral and listening)
* Highly intrinsic motivated to learn and develop (high flexibility, high motivation, resilience and agility)
* Entrepreneurial Thinking & Solution-oriented
* Experienced in MS Office: Excel, Word, Outlook, PowerPoint Fluent in English & German
Start of the position is January 1st in our offices in Frankfurt, München or Nürnberg