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Digital health growth strategist

München
beBeeMarketing
Inserat online seit: 17 September
Beschreibung

As a Growth Marketing Manager, you will drive scalable customer acquisition with a strong focus on digital channels. You'll develop and execute campaigns that accelerate adoption of our health products.


Your Role

Growth and Acquisition

* Lead app marketing initiatives including ASO and lifecycle campaigns.
* Drive B2B SaaS marketing campaigns and automated lead gen and nurturing workflows.
* Own and optimize acquisition channels for Google Meta LinkedIn App Stores affiliates influencer collaborations.
* Build and test innovative growth strategies including referral loops viral mechanics and marketing flywheels.
* Partner with product marketing to align acquisition messaging with product positioning.


Performance Analytics

* Continuously test creatives targeting and bidding strategies to maximize ROI. Run structured A/B tests across channels messaging and landing pages.
* Develop reporting dashboards and provide actionable insights on CPL CPS CAC ROAS and funnel performance.
* Apply hands-on use of AI tools for ad copy creative testing and customer segmentation.

We create technology that really helps. We challenge the traditional healthcare model. We believe that individualized treatment is a fundamental right of every patient - so we make it happen. We build medical applications and use artificial intelligence to translate patient behavior into sensible interventions. We combine our application's data with data sources from research social listening and key market providers. We offer novel data monitors that secure previously unknown insights for Pharma and Life-sciences to make personalized medicine reality.


What We Offer

* A monthly subsidiary of 150€ for whatever makes sense for you. After the probationary period, you have the freedom to select where to direct your subsidiary from a wide range of options.
* A hybrid-work policy allowing you to work from anywhere within Germany. In your team, you are free to decide when to come to the office and enjoy working and celebrating your wins together.
* Company off-sites and kick-offs allowing you to knowledge-share and gather a better understanding of how to successfully reach our goals.

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