Your tasks:
* Responsibility for a product line within the Computer-on-Modules division
* Portfolio management along the entire product life cycle, including collection and analysis of key product figures for continuous optimization of market success
* Market, trend, and competitive analysis as a decision-making basis to implement innovative and competitive products in close cooperation with Market Intelligence, Sales, R&D, and customers.
* Help develop new product strategies and elaborate the product’s specific value proposition in cooperation with Market Intelligence.
* Initiate new products, launch and position them in segment-specific markets, adapt new technologies.
* Design and apply the marketing mix to the product line for which you are responsible.
* Create and maintain future roadmaps, presentations for specific target groups, sales webinars, as well as additional product information for marketing purposes.
* Product-related price management based on our existing pricing strategy for the respective product line.
* Support Sales and Business Development in worldwide marketing and present products at trade fairs, events, road shows, and in promotional campaigns.
* Support the ongoing digitization of portfolio management within the existing IT infrastructure.
Your profile:
* Degree in industrial engineering or other technical degree with professional experience in product management
* Very good communication and teamwork skills
* Strong customer orientation with a clear business focus
* Affinity for forward-looking computer technology, combined with innovative thinking and creativity
* Openness to challenges and technical innovations
* Persuasiveness and assertiveness
* Good command of written and spoken English
* Experience using ERP, CRM, and business intelligence applications