Head of Growth Marketing (m/f/d) – Ackerherz Ackerherz is Germany's fastest growing online organic supermarket for members. We offer delicious organic food at significantly lower prices, enabling more people to afford organic food. Ackerherz is the German expansion of the French scale‑up La Fourche, with over 150,000 members and 350 employees. We are looking for a Head of Growth Marketing who confidently manages budget & performance and sets the right hooks, messages and trends for the German market. You will work directly with our performance and creative team and build a content and community strategy together with our CRM and influencer team. Responsibilities Annual and monthly budget planning & allocation (Google, Meta, Influence, Refer‑a‑Friend program) Optimization of the channel mix while testing & scaling new channels Offer x Funnel x Creative: think holistically from target group insights to post‑purchase marketing Trend scouting (TikTok/Meta/YouTube) and briefings for the creative team/freelancers together with the French marketing team Hypothesis‑driven testing for messages, formats and creatives Set up a new brand strategy based on market insights, quantitative and qualitative consumer insights Lead & coach 3 team members: Influence Manager, CRM Manager, Organic Content & Community Manager Interdisciplinary collaboration with the French marketing team, especially on Google & Meta ads Application process First short digital meeting to get to know each other Digital meeting with our French Head of Marketing Case study & getting to know the team in our office in Berlin‑Mitte Requirements Minimum 5 years of experience in growth marketing (Google, Meta and/or other growth channels) in a startup/scale‑up environment, including budget management & leadership responsibility Data‑driven & structured mindset: implement A/B‑tests and work confidently with complex dashboards and Google Sheets; SQL comfort an advantage Experience with launching new channels: test & learn mindset Strong knowledge about creative trends in the German market & ability to translate trends into actionable campaigns Creative & analytical: find hooks, brief strongly, evaluate UGC/video based on performance signals; hands‑on manager who occasionally shoots products, organises photoshoots, and actively nurtures the online community German C1 and English C1 for collaboration with the French team Nobody can meet all requirements – please apply even if you don't meet all requirements Attractive remuneration with performance‑related pay Building a fast‑growing startup in the organic/e‑commerce segment Very high learning curve with impact from a startup combined with knowledge from a scale‑up Great team that has high standards and takes care of each other Flexible working hours that you can arrange according to your needs Hybrid workplace in Berlin (approx. 3 days/week in the office) 30 days paid vacation per year – we love good work, but also healthy leisure time Regular team events – offsites in France and additionally in Germany Learning budget that you can spend on further training – up to 2000€/year Free Ackerherz membership and an additional 20% discount on everything in our shop Seniority level Director Employment type Full‑time Job function Marketing and Sales Industries Retail #J-18808-Ljbffr